Direct Channel Marketing Manager: Email & Campaigns

Only Marketing Jobs; Preston; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading financial services organization in the UK seeks a Direct Channel Marketing Manager. This role involves creating impactful email and direct marketing campaigns aimed at driving volumes for Key Advice. Expected capabilities include proven experience in managing campaigns end-to-end and the ability to work autonomously while collaborating with various teams. The company offers competitive benefits including 25 days of holiday, a pension scheme, and health coverage, promoting a supportive and ambitious culture.

Benefits

25 days holiday plus bank holidays

Charity day

Tier 1 pension (5% Employee, 8% Employer)

Health cover

Life Assurance

Qualifications

• Proven experience delivering email and direct marketing campaigns end-to-end.
• Strong commercial focus with a track record of lead generation and conversion.
• Confident working autonomously and managing multiple priorities.

Responsibilities

• Plan, build and deliver email, SMS and direct mail campaigns.
• Translate commercial targets into effective campaign structures.
• Optimise performance through testing, analysis and continuous improvement.

Skills

Email marketing

Direct marketing

Lead generation

Campaign optimisation

Analytical skills

Tools

Dotdigital

MSD365

Job description

A leading financial services organization in the UK seeks a Direct Channel Marketing Manager. This role involves creating impactful email and direct marketing campaigns aimed at driving volumes for Key Advice. Expected capabilities include proven experience in managing campaigns end-to-end and the ability to work autonomously while collaborating with various teams. The company offers competitive benefits including 25 days of holiday, a pension scheme, and health coverage, promoting a supportive and ambitious culture.