Digital Media Executive

eRecruitSmart; Nottingham; On-site; GBP 23,000 - 26,000; Full time

Job summary

A leading community health services provider in Mansfield is seeking a Digital Media Executive. The role involves driving digital marketing initiatives, managing social media, and developing media campaigns. Applicants should have a relevant degree and significant digital marketing experience. A competitive salary of £23,000 to £26,000 is offered based on experience.

Qualifications

• Minimum of 2 years digital marketing and media experience.
• Experience in managing content for digital platforms.
• Must be flexible and have access to own transport.

Responsibilities

• Deliver integrated digital communications and manage digital media campaigns.
• Evaluate communication activities and ensure brand consistency.
• Create and manage content for social media and email marketing.

Skills

Digital Marketing

SEO

Google Analytics

Content Writing

Social Media Management

Ad Campaign Management

Education

Degree in marketing, management, business or related subject

Tools

Adobe Creative Suite

Job description

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We have an excellent opportunity for a Digital Media Executive to join a leading CQC registered provider of Community Health Services in Mansfield, Nottinghamshire.

About the company
Our client is a fast-paced, growing community health organisation committed to delivering evidenced based, innovative, effective and relevant health care services and are a values driven organisation dedicated to reducing health inequalities and improving people’s lives.

About the role
As a Digital Media Executive, you will be responsible for implementing the vision for digital marketing that helps drive service activity, grows the brand and builds stronger relationships with audiences and your responsibilities will include:

• Delivering a wide range of integrated digital communications to audiences
• Developing, implementing and evaluating all communication activity
• Managing projects to ensure work is completed on time, within budget, and to high standards
• Act as a brand guardian to ensure branding and brand values are applied consistently
• Manage social media platforms and write and optimise content for email marketing campaigns, website and social media channels
• Create digital media campaigns, online banner adverts and oversee pay per click (PPC) ad management
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments
• Attend events and delivery sessions across the county to record content
• Support the development and implementation of a marketing strategy
• Update and drive a digital calendar aligned to wider marketing strategy, outlining activities for social, E-PR, digital media, email marketing which drives the profile of the service, drives service activity and supports delivery of KPIs
• Write, edit and proof-read material for online communications
• Manage artwork development, photography, content approval, and production of all digital content
• Deliver a high volume and quality of media coverage through a variety of print, broadcast and online media
• Develop media messages and draft press releases statements, letters and articles and manage an effective out of hour’s media service

About you
As a Digital Media Executive, you must be / have:

• A minimum of 2 years digital marketing and media experience
• Degree or equivalent qualification/experience in marketing, management, business or a related subject
• Experience of managing and writing content for various digital platforms
• Google Analytics and SEO experience
• Experience with Adobe creative suite and of managing successful social media campaigns
• Experience of email, ad words and/or display advertising campaigns
• Experience in identifying target audiences and devising digital campaigns
• Be able to travel independently and have access to own transport
• Work flexibly and adapt to suit service need

About the rewards
For the role of Digital Media Executive there is a competitive salary on offer of £23,000 to £26,000 per annum, depending on experience.