Digital Marketing Officer

Morgan Hunt Group Limited; City of Edinburgh; Hybrid; GBP 30,000 - 34,000; Full time

Job summary

A leading charity organization in the UK is looking for a Digital Marketing Officer to shape their online engagement and fundraising efforts. You will create innovative digital campaigns and work closely with the Fundraising team to increase awareness and generate income. The ideal candidate is creative, analytical, and has experience with digital platforms like WordPress and social media. This role offers a hybrid working model, with a salary between £30,000 - £34,000, pro-rated for reduced hours.

Benefits

37 days holiday including public holidays

Qualifications

• Hands-on experience in managing digital campaigns.
• Confident communicator with a passion for digital storytelling.
• Organised and detail-oriented in a busy environment.

Responsibilities

• Lead the development of engaging digital campaigns.
• Work with Fundraising team to generate income.
• Use data to inform and improve campaign performance.

Skills

Digital campaign management

Creativity

Analytical thinking

Data-driven decision making

Social media management

SEO and analytics

Email marketing

WordPress

Job description

Digital Marketing Officer

Salary: 30,000 - 34,000 (pro-rated for reduced hours) depending on experience

Reporting to: Senior Manager - Strategic Communications

Hours of work: Full-time (35 hours per week). Flexible working options are available, with a minimum of 28 hours. Please note that the role will require work outside normal office hours, including some weekends, to attend events

Holidays: 37 days, including public holidays (based on full-time hours, pro-rated accordingly)

Contract: Permanent

Location: Hybrid Working (occasional travel to Edinburgh)

Application Deadline: Midnight, Sunday, 1st of February

About the role

This is an exciting opportunity to shape how Waverley Care engages supporters online while playing a central role in growing their fundraising impact. You'll lead on creating innovative, engaging, and data driven digital campaigns that inspire people to support their mission and ensure more people across Scotland can access the help they need.

Part of the Marketing & Communications Team, you'll work closely with Fundraising colleagues to design and deliver campaigns that build awareness, generate income, and strengthen supporter relationships.

This role is ideal for someone who combines creativity with analytical thinking, a natural storyteller who can bring their cause to life online, while also using data and insights to refine and improve performance.

As part of their small but ambitious team, you'll have the opportunity to experiment with new approaches, shape how they connect with audiences, and directly contribute to achieving zero new HIV transmission in Scotland by 2030

About the person

You're a confident communicator and creative thinker with a passion for digital engagement and storytelling that motivates people to take action. Organised and detail-oriented, you thrive in a busy environment and enjoy working collaboratively with colleagues across marketing & communications, fundraising and service delivery.

You’ll bring hands‑on experience in setting up, managing, and reviewing digital campaigns, with skills spanning website CMS (ideally WordPress), email marketing/CRM platforms, social media management, and SEO/analytics. You're comfortable using data to inform decisions and are always looking for opportunities to test, learn, and optimise performance.

Above all, you're proactive, adaptable, and motivated by impact. You can balance competing deadlines without losing sight of the bigger picture: using digital marketing to grow Waverley Care's fundraising and help ensure that anyone affected by HIV or hepatitis C can access the support they need.

Application notes

If you're excited by this opportunity and believe you have the skills and experience they are looking for, I'd love to hear from you!

To apply, please submit your CV and cover letter.

If you have any questions about the role, please reach out to Camryn Anderson at Morgan Hunt who is dealing with all recruitment for the role.

Application Deadline: Midnight, Sunday, 1st of February.

Morgan Hunt is an equal opportunities employer. Job suitability is assessed on merit in accordance with the individual's skills, qualifications and abilities to perform the relevant duties required in a particular role.