Digital Marketing Executive

Care UK Plc; Colchester; On-site; GBP 100,000 - 125,000; Full time

Job summary

A private care company in Colchester is seeking a dynamic Digital Marketing Executive to lead and shape online presence. The successful candidate will manage content across platforms, analyze performance data, and deliver effective marketing strategies. This role offers the chance to work with a vibrant team and make a positive impact on the lives of residents. A graduate with proven social media expertise is preferred. Enjoy a competitive salary and benefits in a supportive environment.

Benefits

Competitive salary

Comprehensive benefits package

Supportive and inclusive environment

Qualifications

• Proven track record in successfully delivering social media plans across multiple platforms.
• Experience in managing the content creation process from ideation through to delivery.

Responsibilities

• Maintaining accuracy and consistency of content across online platforms.
• Scheduling and implementing content updates.
• Analysing and reporting on social performance data.
• Managing the care home event campaign build process.

Skills

Social media management

Content creation

Analytical skills

Education

Graduate or equivalent by professional qualification

Job description

Are you a dynamic and passionate Digital Marketing Executive ready to take the lead in shaping the future of care? Care UK is an award-winning private care company with over 160 care homes across the United Kingdom. We are seeking an enthusiastic Digital Marketing Executive to join our vibrant and dedicated marketing team.

At Care UK, we are committed to providing exceptional care to our residents and our values of Caring, Passionate and Teamwork are at the heart of all we do. Our success is built on the strength of our people and with a vast network of care homes and a diverse range of support functions, we’re on a mission to find exceptional talent to join us on our journey.

Key Responsibilities

• Maintaining the accuracy and consistency of content across website, social and partnered online platforms in line with business needs, agreed SLAs and brand guidelines.
• Scheduling and implementing all required careuk.com content updates.
• Working alongside brand communications and recruitment teams to deliver a brand and employer brand.
• Analysing and reporting on social performance data and competitor activity to inform and refine ongoing strategy.
• Supporting the care homes with META support.
• Supporting the Digital Marketing Manager with the organisation of training as required.
• Managing the care home event campaign build process including website promotion and building of boosted Facebook posts.
• Supporting with the content strategy and PR campaign program and social media promotion.

What We’re Looking For

• Graduate or equivalent by professional qualification.
• Proven track record in successfully delivering social media plans across multiple platforms.
• Experience in managing the content creation process from ideation through to delivery.

Why Join Care UK

• Be part of a dynamic and growing organisation dedicated to providing outstanding care.
• Collaborate with a diverse and talented team in a supportive and inclusive environment.
• Enjoy a competitive salary and comprehensive benefits package.
• Make a meaningful impact on the lives of residents and contribute to the success of our care homes.

We are committed to recruiting diverse, talented people, who share our passion for helping others. We see the potential in everyone, let us fulfil yours. If you’re ready to take your marketing career to the next level and be a part of something extraordinary, we want to hear from you!