Digital Marketing Campaign Lead - Paid Media & Content

Yorkshire Cancer Research; Harrogate; On-site; GBP 30,000 - 40,000; Full time

Job summary

A charitable organization in Harrogate is seeking a Digital Marketing Officer to join their Brand and Relationships team. In this role, you will be responsible for delivering effective digital campaigns to enhance supporter acquisition and engagement. You will manage campaigns from planning to optimization and work closely with agency partners. Strong knowledge of digital marketing platforms is essential. This role provides an opportunity to contribute significantly to various charity initiatives from fundraising to service outreach.

Qualifications

• Strong understanding of digital marketing platforms and performance data.

Responsibilities

• Deliver high-performing digital campaigns that drive supporter acquisition and engagement.
• Lead the execution of digital campaigns from planning through to optimisation.
• Develop channel strategies, briefing content, and managing delivery.

Job description

A charitable organization in Harrogate is seeking a Digital Marketing Officer to join their Brand and Relationships team. In this role, you will be responsible for delivering effective digital campaigns to enhance supporter acquisition and engagement. You will manage campaigns from planning to optimization and work closely with agency partners. Strong knowledge of digital marketing platforms is essential. This role provides an opportunity to contribute significantly to various charity initiatives from fundraising to service outreach.