Digital Content Executive

Britvic; Hemel Hempstead; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading beverage company in Hemel Hempstead seeks a Digital Content Executive to manage two B2B e-commerce platforms. This role involves optimizing product listings, collaborating with agencies for content creation, and analyzing performance metrics to drive engagement. Ideal candidates have 1-2 years’ experience in digital marketing or e-commerce, strong attention to detail, and a relevant degree. The position offers a competitive salary and extensive benefits, including a product allowance and private medical options.

Benefits

Monthly product allowance

Private medical options

Life assurance

Company bonus scheme

Access to 24/7 GP services

Enhanced pension contribution

Generous holiday

High street discounts

Qualifications

• 1-2 years of experience in digital marketing or e-commerce.
• Proficiency with CMS platforms and strong copywriting skills.
• Exceptional attention to detail regarding product data and content.

Responsibilities

• Own the day-to-day operations of two digital platforms.
• Collaborate with agencies to produce engaging content.
• Analyze performance metrics to implement data-driven changes.

Skills

Digital marketing

E-commerce management

Copywriting

Data analysis

Collaboration

Education

Bachelor’s degree in Marketing, Business, or Communications

Tools

Content Management Systems (CMS)

Digital marketing tools

Job description

Job Title: Digital Content Executive
Location: Hemel Hempstead - Breakspear Park
Job Length: Permanent
Working Hours: 37.5
Competitive Salary with extensive benefits:

• Monthly product allowance – alcoholic & non‑alcoholic options available
• Private Medical options
• Life Assurance
• Company bonus scheme
• Access to 24/7 GP services
• Enhanced pension contribution
• Generous holiday (inc bank holidays)
• Access to a range of high street discounts

Carlsberg Britvic is the largest multi‑beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.

With a strong national footprint, the Carlsberg Britvic business includes 5 production facilities and 16 logistics depots servicing customers up and down the UK. As these two historical businesses have come together, the one common goal remains, and that is ensuring our people succeed.

About the Role

We’re seeking a hands‑on and detail‑oriented digital marketer to take ownership of our two B2B e‑commerce platforms: Sensational Drinks and At Your Convenience. In this role, you’ll manage product listings while collaborating with content and PR agency partners to deliver engaging content that provides practical insights for independent outlets. This position offers an excellent opportunity to develop skills in e‑commerce CMS management and explore creative approaches to content marketing.

Role Responsibilities

• Own and optimize the day‑to‑day operations of our two digital platforms, ensuring they remain accurate, engaging, and user‑friendly
• Manage product listings, monitor stock levels, and maintain organised category structures across both platforms
• Collaborate with our content agency, brand teams, and category specialists to plan and deliver compelling content including articles, videos, and infographics
• Analyse e‑commerce and content performance metrics to identify improvement opportunities and implement data‑driven changes
• Implement personalised experiences for different customer segments based on data insights, ensuring relevance to each outlet’s specific needs
• Work closely with our CRM Executive to develop and execute email and WhatsApp campaigns that drive platform engagement and increase orders
• Support broader marketing initiatives including email marketing campaigns and customer communications

Experience and Key Attributes

• 1‑2 years of experience in digital marketing or e‑commerce (or relevant exposure through internships/projects)
• Proficiency with CMS platforms and digital marketing tools, with strong copywriting abilities and experience briefing content
• Exceptional attention to detail, particularly regarding product data accuracy and content quality
• Creative mindset with the ability to challenge conventions and develop innovative solutions to drive engagement
• Collaborative team player who builds positive relationships across departments and with external partners
• Results‑oriented professional with excellent organisational skills and the ability to manage multiple priorities effectively
• Bachelor’s degree in Marketing, Business, Communications or related field preferred; digital marketing certifications advantageous

Our commitment to diversity equity & inclusion

We welcome applications from people of all backgrounds, identities, and experiences – including those of different races, ethnicities, genders, sexual orientations, ages, abilities, religions, and socioeconomic statuses. We actively seek to create a safe and inclusive environment for all of our colleagues, where diverse perspectives are welcomed, and inclusive practices are embedded in everything we do.

We are happy to support accessibility needs, to ensure a fair and equitable experience for all candidates, so please do let us know if you require any adjustments during the recruitment process.

Application Process

We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible.

We look forward to receiving your application.