Customer Marketing Manager - Tech / Saas

Michael Page (UK); Leeds; Hybrid; GBP 48,000; Full time

Job summary

A FinTech company is seeking a Customer Marketing Manager to develop strategies for customer engagement and retention. The successful candidate will have over 3 years of experience in customer marketing, particularly in B2B Tech/SaaS environments. The role offers a competitive salary up to £48,000, remote working options, and opportunities for career growth within an inclusive culture.

Benefits

Competitive salary

Remote working option

Career growth opportunities

Inclusive company culture

Qualifications

• 3+ years experience in customer marketing within B2B.
• Experience in a Tech / SaaS organization is desirable.
• Strong analytical skills to interpret customer data.

Responsibilities

• Develop and implement customer marketing strategies.
• Collaborate with internal teams for campaigns.
• Analyse customer data for trends and opportunities.
• Manage customer communication channels.
• Monitor and report on marketing performance.
• Align customer marketing initiatives with business objectives.
• Organise customer events and strengthen relationships.

Skills

Customer marketing experience

ABM marketing

Analytical skills

Communication skills

Collaboration skills

Proficiency in marketing tools

Creative problem-solving

Understanding of technology trends

Job description

• Remote Working Option
• Brand new role within a growing marketing function

About Our Client

This opportunity is with a medium-sized organisation operating within the FinTech industry. Known for its innovative approach, the company focuses on delivering high-quality solutions and fostering long-term client relationships.

Job Description

Responsibilities for the Customer Marketing Manager - Tech / Saas Role will include:

• Develop and implement customer marketing strategies to drive engagement and retention.
• Collaborate with internal teams to create targeted campaigns and customer-focused content.
• Analyse customer data to identify trends and opportunities for tailored marketing efforts.
• Manage customer communication channels, ensuring consistency and relevance.
• Monitor and report on the performance of marketing activities, providing actionable insights.
• Work closely with the sales team to align customer marketing initiatives with business objectives.
• Organise and manage customer events, webinars, and workshops to strengthen relationships.
• Stay updated with industry trends and apply best practices to enhance marketing efforts.

The Successful Applicant

For the Customer Marketing Manager - Tech / Saas role, applicants should have:

• 3+ years experience in customer marketing, ABM marketing, or a related field within a B2B marketing environment.
• Prior experience within a Tech / Saas organization is highly desirable.
• Strong analytical skills with the ability to interpret customer data effectively.
• Exceptional communication and collaboration skills to work across departments.
• Proficiency in marketing tools and platforms to execute campaigns efficiently.
• A results-driven mindset with a focus on achieving measurable outcomes.
• A creative approach to problem-solving and campaign development.
• Knowledge of emerging trends in technology & telecoms marketing.

What's on Offer

On offer for the Customer Marketing Manager - Tech / Saas role:

• Competitive salary range up to £48,000 - experience dependent
• Remote working option, or hybrid working from a Leeds based office.
• Permanent position offering job security and career growth opportunities.
• Inclusive and supportive company culture within the marketing department.
• Opportunities to work on cutting-edge projects in the technology & telecoms sector.