CRM Marketing Executive — Luxury Retail Growth & Retention

Watches of Switzerland; Leicester; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading luxury watch retailer in Leicester is seeking a CRM Marketing Executive to enhance their UK CRM strategy. The ideal candidate will optimize email campaigns, engage with customers, and work on data capture strategies. This role requires experience with CRM systems and a passion for marketing. The company offers diverse benefits, including a holiday purchase scheme and enhanced maternity pay.

Benefits

Holiday Purchase Scheme

24/7 Employee Assistance Programme

24/7 Virtual GP service

Share Save Scheme

Enjoy your Birthday Off

Free Wellbeing Tools

Generous Discount Scheme

Enhanced Maternity Pay

Qualifications

• Experience working with CRM systems like Adestra or Klaviyo.
• Strong knowledge of how luxury design influences CRM strategy.
• Understanding of customer LTV and retention strategies.
• Proven experience in executing email marketing campaigns.
• Ability to create and recommend segmentation for email targeting.

Responsibilities

• Develop and align the UK CRM strategy across brands.
• Enhance data capture strategy and email design.
• Optimize campaigns to increase customer engagement.
• Align and execute brand plans and tactical campaigns.

Skills

CRM system experience (Adestra, Klaviyo)

Luxury design knowledge

Marketing passion

Email campaign planning

Data segmentation and targeting

Job description

A leading luxury watch retailer in Leicester is seeking a CRM Marketing Executive to enhance their UK CRM strategy. The ideal candidate will optimize email campaigns, engage with customers, and work on data capture strategies. This role requires experience with CRM systems and a passion for marketing. The company offers diverse benefits, including a holiday purchase scheme and enhanced maternity pay.