CRM Manager: Fan Retention & Growth in Elite Sports

Motorsport Network, LLC; Milton Keynes; Hybrid; GBP 60.000 - 85.000; Vollzeit

Benefits dieser Stelle

Bonus Scheme

Daily food allowance

Private Healthcare

Pension Scheme

Employee Assistance Program

Life Insurance

Car Scheme

Gym

Zusammenfassung

Visa Cash App Racing Bulls F1 Team, based in Milton Keynes, is seeking an experienced CRM Manager to own the retention marketing programme and drive incremental growth for our team. You will lead the CRM calendar, enhance fan journeys, and collaborate with Marketing to deliver compelling campaigns that retain fans and boost engagement.

The role requires steering multi-channel campaigns, analysing performance, and delivering best-in-class customer experiences while aligning with brand and legal

Qualifikationen

• 5+ years of experience in developing and implementingCRM strategies.
• Experience building acquisition, retention and loyalty programs in a B2C, subscription-based context.
• Proficient with end-to-end CRM execution and analytics.
• Strong knowledge of GDPR, data privacy and security.
• Excellent attention to detail and collaboration with cross-functional teams.

Aufgaben

• Plan, create and optimise CRM campaigns aligned with overall strategy.
• Grow the known CRM audience and ensure balanced fan engagement.
• Coordinate with Marketing teams to balance CRM calendar with fans’ best interests.
• Manage loyalty programme updates and test/learn engagement strategies.
• Provide weekly/monthly campaign reporting and actionable insights.
• Establish working practices with stakeholders (Legal, Copywriters, Brand).

Kenntnisse

CRM strategy

Data analytics

Stakeholder management

Retention marketing

Campaign optimization

Fan journey design

Tools

CRM platforms

Jobbeschreibung

Visa Cash App Racing Bulls F1 Team, based in Milton Keynes, is seeking an experienced CRM Manager to own the retention marketing programme and drive incremental growth for our team. You will lead the CRM calendar, enhance fan journeys, and collaborate with Marketing to deliver compelling campaigns that retain fans and boost engagement.

The role requires steering multi-channel campaigns, analysing performance, and delivering best-in-class customer experiences while aligning with brand and legal