CRM Email Marketing Specialist

Michael Page (UK); England; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A professional services organisation in the UK is seeking a CRM Email Marketing Specialist. This role involves managing and maintaining the CRM system to ensure data accuracy and implementing strategies to enhance customer engagement. The ideal candidate will have proven experience in CRM management, strong analytical skills, and knowledge of marketing strategies. The position offers a hybrid working pattern based in Bedfordshire.

Qualifications

• Proven experience in managing CRM systems.
• Strong analytical skills with the ability to interpret complex data sets.
• Knowledge of marketing strategies and customer engagement techniques.

Responsibilities

• Manage and maintain the CRM system to ensure data accuracy and integrity.
• Analyse customer data to identify trends and opportunities for business development.
• Collaborate with the Marketing & Agency team to develop targeted campaigns.
• Implement communications strategies to improve customer engagement and retention.
• Ensure compliance with data protection regulations in all CRM activities.

Skills

Managing CRM systems

Analytical skills

Customer engagement techniques

Attention to detail

Communication skills

Job description

• Managing & elevate CRM communications to enhance engagement and retention.
• Hybrid Working: 2 days from the offices in Bedfordshire.

About Our Client

This opportunity is within a medium-sized organisation in the professional services industry

Job Description

The successful CRM Email Marketing Specialist will:

• Manage and maintain the CRM system to ensure data accuracy and integrity.
• Analyse customer data to identify trends and opportunities for business development.
• Collaborate with the Marketing & Agency team to develop targeted campaigns.
• Implement communications strategies to improve customer engagement and retention.
• Ensure compliance with data protection regulations in all CRM activities.

The Successful Applicant

A successful CRM Email Marketing Specialist should have:

• Proven experience in managing CRM systems.
• Strong analytical skills with the ability to interpret complex data sets.
• Knowledge of marketing strategies and customer engagement techniques.
• Attention to detail and commitment to maintaining data quality.
• Excellent communication and collaboration skills.

What's on Offer

An exciting opportunity with a hybrid working pattern, based in Bedfordshire and easily commutable from Hertfordshire and Greater London.