Content Writer

payabl.; City Of London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A financial innovation company in London is seeking a strategic content writer to enhance their brand voice across multiple channels. You will develop content for email campaigns, blogs, and digital marketing, while collaborating with various teams. Ideal candidates have 2+ years of B2B writing experience and understand SEO principles. This role offers career growth, a multicultural workplace, and various employee perks.

Benefits

Professional development opportunities

Multicultural workplace

Transportation allowance

Meal allowance

Extra time off for sickness

Qualifications

• 2+ years of experience in a B2B content writing role.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of content's role in demand generation.

Responsibilities

• Plan, write, and coordinate email campaigns.
• Write blogs, video scripts, and digital content.
• Create compelling ad copy and messaging.

Skills

B2B content writing

Writing and editing

SEO understanding

Project management tools familiarity

Tools

CMS

Email platforms

Job description

Overview

payabl. empowers businesses to grow through payments innovation and banking services. Our ambition is to expand our strong portfolio of global financial services we provide to businesses and make them all available in one place on our platform we call payabl.one. As a licensed financial company with principal membership with card schemes, we specialize in global payments and providing businesses with multi-currency accounts.

The Role Is About

We\'re looking for a strategic, creative, and detail-driven content writer to join our growing content team. This is a key role in shaping the voice of payabl. across multiple channels—supporting everything from brand campaigns and lead generation to product launches and podcasts.

As our content writer, you’ll be responsible for crafting high-performing content that resonates with our audience of global merchants and drives measurable results. You’ll work closely with stakeholders from the performance, brand, and product teams to bring our message to life across email campaigns, paid media, our payabl. website, and more.

This role sits at the heart of our marketing operations—helping us connect, convert, and grow. It’s ideal for a writer with a passion for technology, a keen understanding of B2B audiences, and a track record of making complex ideas simple and engaging.

Reporting Line

This role reports directly to the Content Marketing Manager

You will

• Plan, write, and coordinate email campaigns, including content nurtures, event communication, and product announcements.
• Write blogs, video scripts, ebooks, landing pages, and other digital content to support full-funnel campaigns, SEO efforts, product updates, reports, and podcasts.
• Create compelling ad copy and messaging for paid social, search, and display campaigns in collaboration with performance marketing.
• Support the development of content for surveys, plug-ins, event kits, and other go-to-market materials.
• Own our monthly newsletter, ensuring consistent quality, tone, and value for our audience.
• Work with the events team to write thought leadership content to support our memberships and association partnerships
• Create compelling award entries that bring recognition to the payabl. brand.
• Work with the performance and product marketing teams to align content across brand strategies, product rollouts, and broader marketing initiatives.
• Collaborate with internal stakeholders to ensure brand and tone consistency across all deliverables.
• Help develop, train and work with an in-house AI model for content creation
• Contribute ideas to the content strategy and editorial calendar—spotting opportunities to engage our audience in new and interesting ways.

What We Need

Technical skills:

• 2+ years of experience in a B2B content writing role, ideally in payments, fintech, SaaS, or adjacent tech sectors.
• Exceptional writing, editing, and proofreading skills with a portfolio of engaging, commercially effective work.
• Strong understanding of content\'s role in demand generation, SEO, and performance marketing.
• Familiarity with content and campaign tools (e.g., CMS, email platforms, project management tools).

Behavioral skills:

• A strategic thinker with a creative edge and strong attention to detail.
• Curious, collaborative, and proactive—you don\'t wait to be told what to do.
• Able to balance multiple projects, manage deadlines, and adapt to shifting priorities.
• Enthusiastic about working in a fast-paced, scale-up environment with global ambitions.
• Comfortable with cross collaboration across different departments senior stakeholders.
• Fluency in English with a clear, confident communication style.

The perks of being a payabl.er

• Grow Without Limits:Our environment is all about nurturing your talents and fueling your ambition with endless opportunities for professional development.
• Multicultural Workplace:Thrive in a company that celebrates diversity and values your unique contributions. Here, every perspective is appreciated, and every voice is heard
• Lead the Charge in Pioneering Projects:Be at the forefront of innovation by playing a key role in groundbreaking projects.
• Max Out Your Downtime:With 25 days off plus public holidays, and an extra 10 days for when you\'re under the weather, we make sure you have ample time to relax, recharge, and return brighter.
• Support for Your Educational Aspirations:We\'re here to support your educational pursuits because we believe in investing in your growth.
• Transportation Allowance:After successfully completing your probation period, receive an additional £150 per month as a transportation allowance, added to your salary.
• Uber Eats Meal Allowance:Receive a £150 Uber Eats allowance, credited to your Uber Eats account every month to enjoy delicious meals.

Hiring Process

Initial Interview - A 30-40-minute conversation with our Talent Acquisition team to explore your experience and career goals.

In-Depth Discussion - A 60-minute deep dive with the Hiring Manager to assess your skills and alignment with the role.

Technical Assessment - Take home task to be completed within 4 days to showcase your skills.

Final Interview - A team-fit assessment with our CMO and Talent Acquisition Partner, ensuring a strategic match.

Ready to Join Us?

Let\'s embark on a journey to redefine the landscape of payments together. We\'re not just offering a role; we\'re inviting you to be a part of something bigger. Join our team, and let\'s innovate, disrupt, and lead the future of payments. Together, we can make an impact that resonates. Welcome to the team!

If this role seems like a good match, please submit your resume. All applications are treated with the strictest confidentiality. Please note that we may keep your CV for a period of one (1) year for future relevant job opportunities. For more information about how we process your data please see our privacy policy.