Commercial / Marketing Manager

Travel Trade Recruitment; Greater London; Hybrid; GBP 38,000 - 45,000; Full time

Job summary

A recruitment agency in travel is looking for a Commercial and Marketing Manager in London. This role will involve executing marketing strategies, managing budgets, and leading teams to achieve commercial success. Candidates should have a strong background in marketing within the travel sector and demonstrate excellent analytical and leadership skills. The position offers a hybrid working model in a modern office environment and a competitive salary up to £45,000.

Benefits

Hybrid working model (2 days in office, 3 from home)

Modern office environment

Competitive salary

Qualifications

• Proven experience in a marketing or commercial management role within travel.
• Hands-on marketing experience in digital and offline channels.
• Strong analytical skills to interpret data and make decisions.

Responsibilities

• Execute marketing and product strategies aligned with company goals.
• Manage budgeting and ensure efficient allocation.
• Analyze performance metrics to drive customer acquisition.

Skills

Commercial management

Marketing management

Data analysis

Team leadership

Negotiation skills

Performance marketing

Job description

Fantastic new role are you from a Commercial / Marketing background within the travel sector if so carry on reading !!!

As a Commercial and Marketing Manager, you'll play hands‑on role to support and lead the commercial strategy across marketing and product functions. Reporting directly to the Director, this position is responsible for executing commercial and marketing plans to build brand visibility, revenue growth, customer acquisition and retention. This role brings together practical execution, data‑driven insight, and leadership to achieve commercial success.

Responsibilities

• Execute marketing and product strategies aligned with company goals.
• Support the product portfolio performance, ensuring profitability & market relevance across all product lines.
• Assist in forecasting and managing revenue targets across marketing and product lines.
• Manage the marketing budget to ensure efficient allocation and strong ROI.
• Identify and support delivery of new or expanded revenue opportunities.
• Present key performance data to the Senior Management Team (SMT), including lead volumes and campaign metrics, to support strategic decision‑making and business planning ensuring marketing activity is delivered on time, within budget, and with clear ROI.
• Plan and deliver multi‑channel marketing activity to drive customer acquisition, conversion, and loyalty.
• Oversee paid media, SEO, email, organic social, partnerships, and offline marketing.
• Create and manage PR initiatives including media relations, press releases, and press trips.
• Contribute to pricing strategies and revenue models for products and campaigns.
• Monitor competitor activity and market trends to inform commercial strategy.
• Build and manage coop partnership strategies with tourist boards, cruise lines, and other strategic partners.
• Support commercial negotiations with suppliers and external partners.
• Manage agencies and retainer partners to ensure commercial value and alignment.
• Analyze data and make commercially sound decisions.

About You

• Proven experience in a commercial, product, or marketing management role within the travel industry.
• Hands‑on marketing experience across digital and offline channels, with a focus on performance and ROI.
• Excellent communication and negotiation skills, with confidence in representing the business externally.
• Experience leading and developing small teams.
• Strong analytical skills, with the ability to interpret data and make commercially sound decisions.
• Understanding of product development, contracting, and supplier negotiation.
• Bring experience or a strong understanding of the Latin American tourism sector.
• Have excellent communication skills and enjoy collaborating across departments.

Package

• Hybrid – 2 days in office, 3 from home.
• Monday‑Friday.
• Modern office in South West London.
• Salary up to £45,000.

Commercial Manager • London, United Kingdom