Commercial Marketing Executive

News Corp UK & Ireland Limited; Greater London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading media company in the UK is seeking a Commercial Marketing Executive to enhance customer connections and develop sales enablement strategies. You'll work collaboratively across Product, Sales, Strategy, and Marketing to deliver impactful materials that resonate with clients. This position is crucial for driving revenue and ensuring teams understand the company's offerings. Offering a hybrid work environment, the role requires a blend of marketing experience, analytical skills, and creativity, making it ideal for someone passionate about innovation in the media space.

Benefits

Private medical insurance

Discounted gym memberships

'Bikes for Work' scheme

Up to 60% discount on Harper Collins books

Generous maternity and paternity leave

Access to wellbeing benefits

Pension scheme with employer contributions

25 days holiday plus bank holidays

Qualifications

• Marketing experience in B2B or B2C environments focused on sales enablement.
• Familiarity with media or data landscape.
• Proficiency in Adobe CC for marketing material design.

Responsibilities

• Act as product evangelist to ensure product adoption.
• Create sales enablement materials like playbooks and presentations.
• Implement product marketing strategies with the PML.
• Analyze market trends for effective messaging.
• Execute Go-to-Market plans for products.
• Provide tailored training for the sales team.

Skills

Marketing experience

Industry knowledge of media/ad tech/data landscape

Design proficiency using Adobe CC

Project management skills

Analytical mindset

Communication expertise

Technical aptitude in Google Suite

Tools

Salesforce

Confluence

Job description

Overview

Your Team: You’ll be joining the Sales Enablement team within the Commercial Revenue department to accelerate our impactful work in the Product Marketing space. As part of the wider Commercial Services team, we are responsible for growing and diversifying revenue streams by evolving our products and processes, always leading with data and insight. You will report directly to the Product Marketing Lead (PML) in a team that is instrumental in accelerating our internal and external market presence.

Your Role: We are looking for a talented Commercial Marketing Executive with a passion for connecting with customers to join our growing team. You will work at the intersection of Product, Sales, Strategy, and Marketing to ensure clients and prospects fully understand the value of News UK's proposition. This role is vital for delivering best-in-class collateral and learning support, while collaborating with data teams to leverage our first-party data strategy, Nucleus, to help win business and drive revenue.

Responsibilities

• Act as a product evangelist internally to ensure seamless adoption and understanding of our products across the sales teams.
• Create and maintain insight-led sales enablement materials, including playbooks, presentations, and thought-leadership pieces.
• Implement product marketing strategies alongside the PML that align with our overall company goals and sales objectives.
• Analyze market trends and competitor strategies to ensure our go-to-market messaging remains effective and forward-thinking.
• Execute product Go-to-Market (GTM) plans for new launches and existing product updates by collaborating with cross-functional teams.
• Equip the sales team with the necessary knowledge and resources to succeed through tailored training materials.

What we’re looking for

• Marketing experience within a B2B or B2C environment, specifically focused on delivering considered sales enablement strategies.
• Industry knowledge of the media, ad tech, or data landscape to help navigate our complex market.
• Design proficiency using Adobe CC programmes to create visually engaging marketing materials.
• Project management skills to effectively plan, organise, and prioritise multiple workloads to meet tight deadlines.
• Analytical mindset used to evaluate qualitative data and conduct methodical fact-checking for reliable messaging.
• Communication expertise to clearly articulate product features and deliver engaging training sessions to diverse stakeholders.
• Technical aptitude in Google Suite, with an understanding of Salesforce or Confluence being a distinct advantage.

If you think you have what it takes but don’t tick every requirement on the list, please do apply. We recognise that considering someone’s potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.

News UK

News UK is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio and Virgin Radio UK, and we have market-leading local stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multi-format brands are home to a plurality of opinion, representing the diverse communities we serve. Driven by passion, guided by principles and acting with purpose, we exist to promote a fair society, freedom of speech and a little bit of fun. Rethinking continually the business of storytelling, we represent, reflect and reach the nation, telling the stories that matter.

At News UK, we embrace a hybrid work model, currently requiring a minimum of three days per week in the office. This approach fosters collaboration, innovation, and team spirit within our workspace. Certain roles may necessitate additional in-office days; please discuss this with your recruiter for specific requirements.

Life at News

Life at News Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information.

We represent, reflect and reach the nation, telling the stories that matter most. To ensure these stories resonate with as broad an audience as possible, it is essential that our organisation reflects the diversity of the people we reach. Whether through age, gender, ethnicity, disability, social class or sexuality, we are committed to representing the rich variety of voices that make up our society. And we champion a culture where everyone has the opportunity to contribute and thrive as we continue to innovate and drive long term sustainable growth. This is done through our Diversity Strategy.

At News UK, we take pride in our exceptional employee-led networks that bring together individuals with shared interests and create a vibrant sense of community. We believe our networks play a vital role in fostering a collaborative and supportive work culture at News UK. Groups that we support include the African & Caribbean Network, Parents and Carers, and LGBTQ+ group News Is Out, and the Apprentice Society.

Benefits

• Private medical insurance including coverage for pre-existing conditions
• Discounted gym memberships, free ClassPass at Home, weekly in person/ virtual exercise classes
• ‘Bikes for Work’ and ‘Electric Car’ scheme
• Up to 60% discount on Harper Collins books
• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks
• Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities
• Access to wellbeing benefits such as EAP, physio/massage and counselling
• A generous pension scheme with employer contributions of up to 5%
• Wide range of training available, plus full LinkedIn Learning access
• 25 days holiday, plus bank holidays and up to 4 volunteering days per year

We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you to apply for any of our roles please contact us on [e-mail].