Commercial Content & Design Specialist

DC Thomson; Dundee; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

A renowned media company located in Scotland is seeking a skilled creative professional to blend graphic design with strategic storytelling. This position involves leading the Sales Enablement team to create visually striking sales materials that effectively communicate the value of the company's offerings. Candidates should possess strong graphic design skills, excellent communication abilities, and a proven track record in creating impactful sales content. The role offers a hybrid working model with an attractive benefits package.

Benefits

34 days holiday

Health Cash Plan

Competitive salary

Pension plan

Staff discounts

Qualifications

• Proven experience creating commercially focused sales content ideally in media publishing.
• Confident in using insights to shape and refine content.
• Understanding of multi-platform campaigns and how to present them as part of a cohesive sales story.

Responsibilities

• Provide leadership and development of Sales Enablement Executives.
• Develop and maintain high-impact sales materials that win new revenue.
• Design visually engaging decks that combine strong copy with creative visuals.
• Translate brand and product information into persuasive stories.
• Create audience-specific proposals and pitch decks using campaign media plans.

Skills

Excellent communication and coaching skills

Strong graphic design skills

Excellent copywriting and storytelling ability

Highly organized and detail-focused

Commercially minded and collaborative

Tools

PowerPoint

Adobe Creative Suite

Gamma (or similar visual storytelling tools)

Job description

ABOUT DC THOMSON

At DC Thomson we are a business with a purpose to make a positive impact on the communities we serve.

We are home to some of the worlds best-loved media brands organised around local news and radio companionship kids advocacy energy puzzles and hobbies.

The Courier The Press & Journal The Sunday Post Beano Stylist Puzzler The Peoples Friend My Weekly bunkered Energy Voice Findmypast and Brightsolid are just some of the brands you might know us for.

Deeply rooted in our communities we are investing in data technology and talent to unlock a new level of understanding about what really matters to our customers. This is how we are shaping the future of media.

Weve changed the way we work to create a flexible collaborative learning-led culture that draws on expertise from across the organisation to create award-winning content and cultural moments that make audiences want to be part of our communities.

ABOUT THE ROLE

We're looking for a highly skilled creative who can blend graphic design with strategic storytelling to create sales materials that don't just look great but win business.

In this role you'll lead our Sales Enablement Executives and work with Insight to ensure we're always delivering best-in-class sales materials. You'll take campaign strategies data and audience insights and turn them into visually striking persuasive decks that position us as the strongest possible partner for our clients.

You'll play a pivotal role in making sure we're pitching the right products to the right clients every time whether it's a high street retailer a national brand or a global company. This means tailoring creative content and design to different sectors while ensuring every pitch tells a compelling story about the value we deliver.

This role is central to our commercial strategy driving the companys ambitious goal of doubling digital revenue. You'll thrive in a fast-paced environment where deadlines are tight and the impact of your work is immediate. You'll empower the Sales team to deliver compelling data-driven stories that win new business strengthen client relationships and showcase the full value of our multi-platform offerings.

Key Responsibilities

• Provide leadership guidance and development of our Sales Enablement Executives ensuring they are equipped with the tools training and direction needed to deliver against business objectives
• Develop and maintain a suite of high-impact sales materials that win new revenue and support client retention across a wide range of clients from high street retailers to national brands and global companies
• Design visually engaging strategically written decks that combine strong copy with creative visuals that are relevant to the various sectors we work across
• Translate brand and product information into persuasive stories that help sales communicate the impact and value of our offering
• Create audience-specific proposals and pitch decks using the campaign media plans
• Collaborate with Insights to ensure content is data-driven accurate and commercially effective
• Build post-campaign analysis reports for high-value clients combining data insights with compelling design to demonstrate ROI
• Collaborate with the Sales Enablement to maintain strict version control and consistency across all sales-facing content within Seismic
• Build and manage a library of polished on-brand templates for the Sales Enablement and Sales team to use allowing us to produce decks on time while being aligned with the commercial strategy
• Act as the final quality check ensuring every asset is accurate visually striking and commercially impactful

Requirements

• Excellent communication and coaching skills with the ability to inspire and motivate team members
• Proven experience creating commercially focused sales content (proposals decks post-campaign reports) ideally in media publishing or agency environments
• Strong graphic design skills with proficiency in PowerPoint Adobe Creative Suite (Adobe Express Photoshop Illustrator) and Gamma (or similar visual storytelling tools)
• Excellent copywriting and storytelling ability able to craft persuasive narratives from strategy and data
• Confident in using insights to shape and refine content
• Understanding of multi-platform campaigns (print digital radio and events) and how to present them as part of a cohesive sales story
• Highly organised detail-focused and able to manage multiple projects and deadlines
• Commercially minded collaborative and passionate about creating sales content that drives results

What to expect from the recruitment experience

As we move through the recruitment process we want to get to know you as well as help you understand the team where we are going and how you can play a part in our future a little better.

Following an initial screening process if you are selected to move to interview we will introduce you to the hiring panel over email and make sure you're clear on the outcomes of your time with them as well as timelines for hearing any next steps.

We will also share any helpful feedback we can with you so whether its the right role or not this time around we can help each other grow.

To make sure you are supported to be at your best through the process please let us know if there is anything we can do to support your application or make adjustments along the way.

To apply for this role please follow our online application process and submit a CV and cover letter.

Benefits

This is a full-time permanent position working 35 hours per week from our Dundee Aberdeen or Glasgow office depending on which of these three locations is closest to your home address. The role presents the opportunity of hybrid working that must include regular office attendance for 2 days per week. We offer a generous package including 34 days holiday Health Cash Plan excellent Pension a competitive salary and many more staff discounts and benefits.

We are an equal‑opportunity employer and encourage applications from everyone and do not discriminate on the basis of race religion gender sexual orientation age marital status disability or any other protected characteristics.

If you have any issues with your application please email

For further information please visit date for applications : Friday 17th October 2025 at 16 : 00hrs

Please note that we reserve the right to close the vacancy early once we have received suitable applications. Therefore please ensure you submit your application as early as possible to avoid disappointment.

Required Experience

IC

Key Skills

• Building Construction
• Logistics & Procurement
• Account Management
• Communication
• Client Services
• Jboss

Employment Type: Full-Time

Experience: years

Vacancy: 1