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A leading events company based in London is seeking a dynamic Business Development Director to lead sales efforts focused on high-value B2B events across the Americas and Europe & Asia. The role demands strong leadership and commercial acumen in the events industry. Successful candidates will have extensive experience in sales management and will be responsible for developing sales strategies that enhance client satisfaction and drive revenue growth. This position includes the management of a hybrid sales team and requires effective collaboration with internal departments.
Posted Friday, August 15, 2025 at 5:00 AM
Built on the exceptional foundations of six leading event and community brands, Techoraco has been connecting leaders in fibre, towers, data centres and markets for over 25 years. With this heritage at our core, we are dedicated to using our strength, expertise, scale and standing to drive forward the most efficient and the most effective marketplaces across digital infrastructure and technology.
Techoraco is a global leader in delivering high-value B2B events across the telecoms and digital infrastructure sectors. Our flagship brands — including ITW, Datacloud, and Capacity — connect senior leaders, innovators, and decision-makers across the industry.
We are seeking a London based dynamic and strategic Business Development Director to lead our London based Events Sales teams working on Events which take place in the Americas and Europe & Asia. This individual will play a pivotal role in driving commercial growth across our premier event brands, including ITW, Datacloud, and Capacity. Reporting to the Chief Commercial Officer, and working closely with the Managing Directors of each brand, you will be responsible for developing and executing sales strategies that drive retention, upsell, cross-sell, and new business opportunities.
This is a high-impact role requiring strong leadership, commercial acumen, and a deep understanding of the events industry. You will oversee all aspects of SpEx and Media revenue generation within your region and be accountable for achieving revenue goals, while developing, managing and mentoring a high-performing sales team.
Accountable for Achieving regional revenue targets across all assigned event brands by creating and executing sales strategies tailored to market needs.
Develop and implement strategic sales plans, in collaboration with senior leadership, to drive growth across new and existing markets. These Strategies will be focused around our Key Growth Drivers of Retention, Cross Sell, Up Sell and New Business.
Develop, manage and recruit a high-performing, hybrid sales team (each responsible for account management and new business sales), fostering a culture of accountability, performance, growth and continuous improvement.
Set and manage sales targets by event, individual and key growth drivers, monitor performance metrics including pipeline health, conversion rates, activity levels, and sales cycle lengths.
Maintain accurate sales forecasts and proactively mitigate risks through alternative strategies.
Ensure Salesforce is utilized to its fullest potential, adopting best practices in pipeline and data management.
Manage inventory, pricing, and sponsorship value propositions to maximise revenue opportunities and client satisfaction.
Align closely with internal departments (Marketing, Production, Operations, Invoicing, Legal, Customer Service, etc.) to ensure seamless delivery of client solutions.
Act as the commercial face of Techoraco at key industry events, cultivating strong client and partner relationships.
Leverage client and market insights, competitor analysis, and sales data to inform product development and sales strategy.
Manage and grow their own territory of key accounts, renewals and new business.
We offer a competitive compensation package which empowers our employees to thrive both professionally and personally. Our benefits package includes medical, dental and vision coverage, employer matching retirement plan, flexible work arrangements, vacation time & paid holidays, tuition reimbursement & learning resources.
Techoraco provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, colour, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.