Associate, Business Generation

Turner & Townsend; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading project management consultancy is seeking a proactive Business Generation professional to spearhead initiatives within the UK Defence Sector. The role requires developing business generation plans, executing marketing campaigns, and building relationships with key clients. The ideal candidate will have experience in business development or marketing within Defence, a strategic mindset, and excellent communication skills. This position offers flexibility and the chance to make an impact in a critical sector.

Benefits

Flexible working

Professional development

Supportive environment

Qualifications

• Proven experience in business development or marketing within Defence or Government sectors.
• Strong understanding of Defence procurement processes and market dynamics.
• Strategic thinker with the ability to translate insights into actionable plans.

Responsibilities

• Lead the development of the Defence Sector Business Generation Plan.
• Drive UK-wide marketing campaigns focused on Defence.
• Cultivate relationships with key Defence clients and industry bodies.
• Manage sector-specific events and thought leadership initiatives.
• Monitor and report on campaign performance.

Skills

Business development experience

Marketing skills

Communication skills

Stakeholder engagement

Project management

Education

Recognised professional qualification or degree

Tools

CRM systems

Digital marketing tools

Job description

Job Description

We are seeking a proactive and strategic Business Generation professional to lead and drive business development initiatives within our UK Defence Sector. This role is pivotal in shaping and executing campaigns, enhancing market presence, and supporting bid strategies to secure new business. You will work closely with our UK Defence Managing Director, sector leadership, Head of Markets, Head of Major Bids, campaign managers and client teams to position Turner & Townsend as a trusted partner in Defence.

Key responsibilities

• Lead the development and execution of the Defence Sector Business Generation Plan, aligned with sector strategy and growth targets.
• Drive UK-wide marketing campaigns focused on Defence brand, propositions, products and services.
• Identify and cultivate relationships with key Defence clients, industry bodies, and membership organisations to expand market reach.
• Collaborate with bid teams to position Turner & Townsend for success in upcoming Defence tenders.
• Manage and ensure best practice is shared with our Bid to Win library to drive best practice responses to bids.
• Develop and manage sector‑specific events, webinars, and thought leadership initiatives.
• Create and promote case studies, success stories, and best practice materials to support business generation.
• Leverage digital platforms (LinkedIn, DotDigital, CRM tools) to execute targeted campaigns.
• Monitor and report on campaign performance, contributing to quarterly board reporting and strategic reviews.
• Work closely with UK Communications Team to align messaging and amplify sector visibility.
• Mentor junior business generation staff, fostering a culture of innovation and excellence.

Qualifications

• Proven experience in business development or marketing within the Defence, Infrastructure, or Government sectors.
• Strong understanding of Defence procurement processes, client landscape, and market dynamics.
• Excellent communication and stakeholder engagement skills.
• Proficiency in CRM systems, and digital marketing tools.
• Strategic thinker with the ability to translate insights into actionable plans.
• Strong project management and organisational skills.
• Recognised professional qualification or degree‑level qualification.

Why join us?

• Work on high‑profile Defence programmes that shape national security and infrastructure.
• Be part of a collaborative, innovative, and inclusive team.
• Enjoy flexible working, professional development, and a supportive environment.
• Help drive meaningful change in one of the UK’s most critical sectors.

Additional Information

Security Clearance: Before applying, due to the sensitive nature of this role, you must be a SOLE UK National who is able to achieve and maintain UK MoD Security Clearance (SC). Already holding SC Clearance is desirable; however we advise that if you feel you would be a great candidate for this role, please apply.

Our inspired people share our vision and mission. We provide a great place to work, where each person has the opportunity and voice to affect change.

We want our people to succeed both in work and life. To support this we promote a healthy, productive and flexible working environment that respects work‑life balance.

Turner & Townsend is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and actively encourage applications from all sectors of the community.

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SOX control responsibilities may be part of this role, which are to be adhered to where applicable.

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Any unsolicited resumes / CVs submitted through our website or to Turner & Townsend personal e‑mail accounts are considered property of Turner & Townsend and are not subject to payment of agency fees. In order to be an authorised Recruitment Agency / Search Firm for Turner & Townsend, there must be a formal written agreement in place and the agency must be invited, by the Recruitment Team, to submit candidates for review.

Please find out more about us at www.turnerandtownsend.com /