APAC Sales Lead — Premium Wholesale & China Franchise

Studio Nicholson; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global fashion brand is looking for an experienced Sales Manager to oversee the APAC region, focusing on key franchise partners including efforts in China. Responsibilities include managing sales relationships, analyzing market trends, and collaborating with teams to achieve business objectives. The ideal candidate will have strong experience in wholesale, fluent Mandarin, and excellent negotiation skills. The role requires a strategic mindset with the ability to manage multiple tasks effectively in a fast-paced environment.

Qualifications

• Proven experience in the wholesale industry, preferably within the APAC market.
• Demonstrated ability to manage franchise partners and govern brand performance.
• Strong background in forecasting and managing seasonal order books.
• Ability to interpret sell-through data effectively.

Responsibilities

• Manage seasonal sales and relationships with APAC wholesale partners.
• Oversee the China franchise partner's performance and order management.
• Conduct trade meetings and provide performance insights.
• Ensure brand representation across regional points of sale.

Skills

Experience in premium or contemporary wholesale

Franchise partner management

Strong commercial acumen

Analytical mindset

Fluency in Mandarin

Proficiency in Microsoft Office

Job description

A global fashion brand is looking for an experienced Sales Manager to oversee the APAC region, focusing on key franchise partners including efforts in China. Responsibilities include managing sales relationships, analyzing market trends, and collaborating with teams to achieve business objectives. The ideal candidate will have strong experience in wholesale, fluent Mandarin, and excellent negotiation skills. The role requires a strategic mindset with the ability to manage multiple tasks effectively in a fast-paced environment.