Analytics Planning Lead – Personalisation & Insights

Tesco UK; Welwyn Garden City; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A leading UK retailer is seeking a professional to work closely with Customer Teams, focusing on analytics and customer insights. This role involves driving understanding of customer behavior, managing insights backlog, and collaborating to create actionable briefs. The ideal candidate will have strong analytical and measurement skills, along with experience in retail or loyalty programs. Flexible working arrangements are supported, fostering a balance between professional and personal life.

Qualifications

• Experience in fast-paced, data-rich environments.
• Ability to influence cross-functional teams.
• Capability to conduct ad hoc analysis.

Responsibilities

• Drive understanding of customer behavior to inform strategies.
• Prioritize and manage the insights backlog.
• Collaborate with teams for actionable briefs.
• Maintain high standards for reporting and recommendations.
• Conduct targeted analysis for accuracy.

Skills

Strong analytics and insights experience

Measurement frameworks design

Hands-on analytical skills

Understanding of incrementality and causal measurement

Translating analysis into strategies

Background in retail or loyalty programmes

Job description

A leading UK retailer is seeking a professional to work closely with Customer Teams, focusing on analytics and customer insights. This role involves driving understanding of customer behavior, managing insights backlog, and collaborating to create actionable briefs. The ideal candidate will have strong analytical and measurement skills, along with experience in retail or loyalty programs. Flexible working arrangements are supported, fostering a balance between professional and personal life.