Account Manager - Comms Planning

ESSENCEMEDIACOM; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A global media agency in the United Kingdom is seeking an experienced Account Manager - Planning to oversee the Coca-Cola account. You will manage innovative multichannel campaigns and mentor a team in a collaborative environment. The ideal candidate should possess strong media planning skills, knowledge of digital channels, and an eagerness to learn. Benefits include competitive medical insurance, paid time off, and a hybrid work approach, fostering creativity and team engagement.

Benefits

Competitive medical insurance

Group retirement plans

Generous paid time off

Employee mental health awareness days

Qualifications

• Knowledgeable and committed media planner with experience in digital-first campaigns.
• Ability to manage a diverse workload effectively.
• Passion for communications planning and understanding client business.

Responsibilities

• Run day-to-day management of the Coca-Cola account.
• Deliver innovative multichannel campaigns.
• Lead and mentor the planning team.

Skills

Organisational skills

Curiosity about consumer behaviour

Self-motivated

Team collaboration

Job description

Account Manager - Planning

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

We are looking for a knowledgeable and committed media planner to run the day-to-day management of the Coca-Cola account, working closely with the Account Director to deliver creative, innovative and integrated campaigns across a range of channels. This includes ‘digital-first’ audience insight, competitive and market reviews and campaign performance analysis.

We are proud to be the global partner for TCCC. A client with whom we share both values and ambition.

In what has been called the “the biggest advertising pitch in history”, WPP was chosen to connect our talent and skills in a truly borderless way to create an open platform that will multiply the power of creativity for one of the world’s largest and beloved brands.

Welcome to OpenX, our transformational approach that marries WPP with iconic Coca-Cola valued at 71 billion dollars and with a portfolio of brands that includes Diet Coke, Coke Zero, Sprite, Fanta, Dasani, Smartwater, Minute Maid and Powerade amongst others.

Within this role you will be involved in end-to-end media planning, from annual planning to econometrics debriefs, lead a budding team, and deliver idea-first media solutions within an accommodating, fair and friendly client team. You should also have an established knowledge of the UK digital landscape and experience using insights and planning tools to ensure our plans are digital-first, founded in insight and set-up to test & learn. If you have a passion for media planning across multiple channels, this role will give you the support and tools needed to excel!

As a Comms Planning specialist for EMC, you’ll have the chance to input heavily into the strategic planning and delivery of multiple multichannel campaigns. Aside from this, you'll be part of an extremely supportive team who always strive to deliver brilliant planning work, pushing industry boundaries whilst maximising returns for our clients’ businesses, so this is an excellent team to learn and develop in if you are looking to take that next, important step in your career.

We are looking for a conscientious and inquisitive person to join our team for this exciting, blended role. You must be able to operate as part of a team and demonstrate a willingness to learn and try new things.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• To be passionate about Communications Planning with an appetite to learn and develop, and demonstrate this by participating in planning initiatives, sharing knowledge and reaching out to others to proactively upskill yourself.
• An ambition to work as part of a tight-knit team and to contribute to the team culture of open communication, to enable learning and development of all our planning skills.
• A curiosity about consumer behaviour, trends, brands, the media landscape we operate in and technology.
• Self-motivated; an ambition to make your mark on a campaign via your contribution.
• Excellent organisational skills, meaning you are adept at managing a diverse workload, work at pace and are able to appropriately prioritise tasks.
• To be calm under pressure.
• A keen interest in understanding your client’s business and the challenges they face.
• Ability to give accurate verbal and written directions, instructions and feedback.
• A solution-focussed mindset.
• The ability to develop a way of storytelling through presentations.
• Enjoy motivating others to do their best work by what you put into the process.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.