Account Director

Ogilvy UK; City Of London; On-site; GBP 45,000 - 65,000; Full time

Job summary

A leading marketing agency in the City of London is seeking an experienced Account Director to join their Fan Engagement team. The ideal candidate will have a strong background in customer engagement and multi-channel marketing, and will work with major sports rights holders and brands. This role demands someone who thrives in dynamic environments and is dedicated to delivering outstanding results for clients.

Benefits

25 days annual leave + 1 Volunteer Day

Enhanced Maternity and Adoption Leave

Flexible Working Model

Health and Wellbeing Benefits

Season Ticket Loan

Qualifications

• Experience working in a multi-discipline agency team, being the ‘go-to’ for client and internal team.
• Specialism in customer/fan engagement, including acquisition, in-life and retention.
• Obess over the detail and always be ahead of the client to anticipate and manage change.

Responsibilities

• Coordinate and guide an integrated Ogilvy team to deliver effective creative solutions.
• Work across motorsport accounts including fan engagement and partnership activation.
• Thrive in a fast-paced environment, navigating and managing change.

Skills

Multi-channel thinking

Customer engagement

Strong communication

CRM strategies

Job description

Overview

Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Molson Coors (owner of Madrí beer), Valeo Foods UK (owner of Kettle Chips and Rowse Honey), Argos, Mondelēz International, Unilever, TK Maxx and Pernod Ricard.

In 2023, Ogilvy UK celebrated their75thanniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year.

The Role

We’re looking for an Account Director to join our Fan Engagement team.

About Ogilvy Fan Engagement

We fuel fandom to drive business impact for our clients. For Rights Holders, Leagues and Teams, we help them understand, grow, engage and monetise their fans. For Brands, we help them reach and engage fans through partnership activation that turns fans into consumers.

We work with some of the biggest Rights Holders in Sport, including Formula 1, FIFA, The Premier League, LaLiga, NFL and the IOC. As well as global and regional Brands that activate partnerships in sports including Coca-Cola, Powerade, Samsung, Verizon, Carling, Google and IBM.

We’re a team of passionate fan engagement and capability experts across the Ogilvy Network. And we’re looking to add top-tier talent to our growing team.

Key Responsibilities

• We’re hiring for an Account Director to work across our motorsport accounts – including fan engagement and partnership activation.
• We’re looking for someone with a strong understanding of and experience working with Rights Holders and Brand Partnership in Sports.
• Be a strategically minded individual who will invest time in understanding our client’s business and be willing to get hands-on in solving their challenges.
• You will play a pivotal role in coordinating and guiding an integrated Ogilvy team to deliver clever thinking and effective creative solutions.
• You will be responsible for some of our most important projects in 2025 (and beyond), so we’re looking for someone that has high expectations of themself and the team.
• We need someone that can earn the trust of the client quickly, so they become the ‘go-to’ for all things on projects.
• These are fast-paced accounts. Our product is live and often unpredictable, with constantly evolving stories and events to respond to. So, we’re looking for an individual that can thrive in this environment – comfortable with unpredictability, navigating and managing change, making smart decision on the run and guiding the team and client to the best possible outcomes.
• Your experience should be multi-channel, able to support fan engagement across the fragmented media landscape.
• The ideal candidate will have strength in direct-to-fan engagement, including relationship management and monetisation of fandom.
• This includes developing and implementing CRM strategies, particularly leveraging first-party data to enhance fan experiences and drive business results.

Requirements

• Experience working in a multi-discipline agency team, being the ‘go-to’ for client and internal team
• Specialism in customer/fan engagement, including acquisition, in-life and retention
• Be an omni-channel thinker. Experienced selling and delivering digital comms, content and experiences
• Have high standards and hold the team (and yourself) accountable
• Obess over the detail and always be ahead of the client to anticipate and manage change
• Be personable and a strong communicator to influence client and team decisions
• Have the ability and appetite to help grow the account - supporting the business lead and create growth opportunities through strategic recommendations
• Love what you do and be a good, fun person to work with

How we help you Thrive

• 25 days annual leave + 1 Volunteer Day
• Enhanced Maternity, Adoption and Shared Parental Leave
• We have a Flexible Working Model with core working hours: 10am – 4pm
• Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
• Season Ticket Loan and Cycle to Work Scheme
• Life Assurance

Diversity and Inclusion

Our ambition is to attract the very best diverse talent to Ogilvy, and to be the employer of choice in the UK. We want everyone to feel welcome when they join us, and once they’re here, for them to want to stay with us, grow their career, and to feel they belong with us.

We are an equal opportunity employer and we’re committed to creating an inclusive, welcoming environment for everyone who wants to work at Ogilvy. For us, diversity, equity and inclusion is integrated into everything that we do. We believe that for creativity to flourish, everything about how we work must have diversity at its core. Your race, colour, ethnic, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability, have no bearing on our hiring decisions, but we encourage everyone to feel free to express their true selves in an environment we are consistently striving to make as inclusive as possible.

We aim to facilitate an accessible and positive application experience for all candidates. If you require any adjustments from us to support you through the process or expect to require any adjustments to working conditions to be able to best perform in the role, please let us know. We are happy to consider all reasonable adjustments.

If you live with a disability and you would like to take advantage of our offer of a guaranteed interview under the Disability Confident Scheme, please ensure you fill out our voluntary Equal Opportunities Questionnaire when applying.