ABM & Field Marketing Strategist

Beamery; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading AI platform in HR technology is seeking an Account-Based Marketing (ABM) professional for their London office. The ideal candidate will have 2-3 years of ABM experience in a B2B environment, strong Salesforce and Marketo skills, and excellent communication abilities. This role focuses on executing and managing ABM campaigns to generate pipeline opportunities. The company values diversity and open expression, aiming to create an inclusive environment for all employees.

Qualifications

• 2-3 years of ABM experience within a B2B organization.
• Strong experience with Salesforce, Marketo, and LinkedIn campaign manager.
• Excellent verbal and written communication skills.

Responsibilities

• Execute account-based programs for target verticals.
• Manage advertisements targeting specific sales accounts.
• Analyze and measure the impact of ABM campaigns.

Skills

ABM experience

Salesforce expertise

Marketo proficiency

LinkedIn campaign manager

Problem-solving skills

Job description

A leading AI platform in HR technology is seeking an Account-Based Marketing (ABM) professional for their London office. The ideal candidate will have 2-3 years of ABM experience in a B2B environment, strong Salesforce and Marketo skills, and excellent communication abilities. This role focuses on executing and managing ABM campaigns to generate pipeline opportunities. The company values diversity and open expression, aiming to create an inclusive environment for all employees.