Global Demand Generation Lead — Enterprise Campaigns

Scality; Paris; Sur place; EUR 90 000 - 130 000; Plein temps

Avantages offerts par ce poste

Generous benefits packages

Wellness programs

Team events worldwide

Résumé du poste

Scality is seeking an experienced Demand Generation Campaign Manager to own our global campaign program. You will plan, launch, and optimize campaigns that generate qualified leads and opportunities across Americas, EMEA, and Asia Pacific, with a hands-on, data-driven mindset.

You will collaborate with regional marketing teams, product marketing, marketing operations, and sales to create integrated programs, measure performance, and drive pipeline efficiency in a fast-changing market.

Qualifications

• Ten years or more of experience in lead generation, demand generation, or digital marketing, running integrated campaigns end to end.
• International experience across regions, including the US, with understanding of market differences.
• Experience in B2B enterprise software, storage, data management, or adjacent data infrastructure markets.
• Proven track record of campaigns that produced measurable pipeline with solid results.
• Hands-on experience with paid social, paid search, webinars, and events.
• Strong command of HubSpot and Salesforce and campaign analytics.
• Able to shape a plan from a pipeline target while staying hands on in execution.
• Creative aptitude to generate demand where AI and evolving channels change buyer behavior.
• Native or near-native English written and spoken, with ability to write for US and international audiences.

Responsabilités

• Own the global campaign plan and calendar, translating pipeline targets into integrated campaigns across paid social, paid search, email, webinars, content syndication, and ABM.
• Take each campaign from brief to launch: audience targeting, offer, messaging with product marketing, landing pages, forms, promotion, lead routing, and reporting.
• Run campaigns for webinars, trade shows, field events, and partner programs from promotion to lead follow up.
• Manage the thought leadership and customer webinar program from topic and speakers to registration and delivery.
• Collaborate with Head of Growth on paid media strategy, spend allocation, and experimentation across LinkedIn, Google, and new channels.
• Build campaigns with marketing operations in HubSpot and Salesforce, owning campaign structure and attribution.
• Produce weekly and monthly lead generation reporting to marketing and executives with metrics by channel and region.
• Align with sales and SDR teams on lead handoff, follow up, and pipeline acceleration.
• Manage budgets and agencies, prioritizing spend by pipeline impact, and run experiments to improve conversion.

Connaissances

Lead generation

Demand generation

Campaign management

B2B marketing

Analytics

Outils

HubSpot

Salesforce

Analytics tools

Description du poste

Scality is seeking an experienced Demand Generation Campaign Manager to own our global campaign program. You will plan, launch, and optimize campaigns that generate qualified leads and opportunities across Americas, EMEA, and Asia Pacific, with a hands-on, data-driven mindset.

You will collaborate with regional marketing teams, product marketing, marketing operations, and sales to create integrated programs, measure performance, and drive pipeline efficiency in a fast-changing market.