Sales manager in student recruitment

Steinbeis University - Schools of Next Practices; Berlin; On-site; EUR 38,000 - 46,000; Full time

Benefits offered by this job

Commuting allowance

Wellpass membership

Autonomy

Flat hierarchies

Modern university environment

Job summary

Steinbeis University – Schools of Next Practices is seeking two Sales Managers to drive student recruitment across the DACH region and other European markets. You will manage incoming leads, advise prospective students, and convert inquiries into signed contracts and enrollments.

Fluent German and English are essential, and experience with CRM systems (HubSpot) is a plus. Expect a base salary with commission in a modern, international university setting.

Qualifications

• Demonstrable experience in sales, inside sales, lead conversion, or a comparable commercial role.
• A strong closing mindset and motivation to achieve measurable sales targets.
• Excellent communication, persuasion, and negotiation skills.
• Fluent German and English, both spoken and written, are essential for both positions.

Responsibilities

• Turn incoming inquiries into qualified sales opportunities, signed contracts, and enrollments.
• Guide prospective students from first conversation through follow-ups and contract signing.
• Communicate the value of study programs and connect prospects with suitable opportunities.
• Maintain an active pipeline and monitor conversion rates.

Skills

Sales experience

Closing mindset

Communication

Negotiation

German language

English language

Education

Vocational qualification or university degree

Tools

HubSpot

Job description

Описание:

Are you a sales-driven professional who knows how to turn prospects into customers? Do you enjoy building relationships, overcoming objections, and closing deals? At Steinbeis University – Schools of Next Practices, we are looking for two Sales Managers to strengthen our Sales & Admissions team and drive student recruitment across the DACH region and other European markets. This is a sales-focused role with clear conversion responsibilities. You will manage incoming leads, advise prospective students, and turn initial inquiries into signed contracts and successful enrollments.

Задачи:

• Turn incoming inquiries into qualified sales opportunities, signed contracts, and successful student enrollments.
• Guide prospective students from the first conversation through follow-ups, objection handling, contract signing, and enrollment.
• Communicate the value of our study programs and connect prospective students with the right educational opportunities.
• Proactively manage open leads, maintain an active pipeline, and turn prospects into successful enrollments.
• Monitor your sales activities, pipeline, and conversion rates while contributing to our student recruitment and growth targets.
• Maintain accurate contact records, track opportunities, and document all relevant sales activities in HubSpot.
• Advise prospective students on study programs, admission requirements, career opportunities, and the application process.
• Support applicants throughout the admissions process, coordinating the necessary steps through to enrollment.
• Review application documents and admission requirements in collaboration with the relevant internal teams.
• Represent Steinbeis University at information sessions, open days, and webinars.
• Collaborate closely with Marketing, Admissions, academic departments, and professors to improve lead quality and conversion rates.
• Contribute ideas to optimize sales processes and strengthen our national and international student recruitment activities.

Требования:

• Demonstrable experience in sales, inside sales, customer acquisition, lead conversion, or a comparable commercial role.
• A strong closing mindset and motivation to achieve measurable sales targets.
• Excellent communication, persuasion, and negotiation skills.
• Confidence in leading sales conversations, handling objections, and guiding prospects toward a decision.
• Fluent German and English, both spoken and written, are essential for both positions.
• Experience with CRM systems, particularly HubSpot, or the ability to quickly master new sales tools.
• A structured, proactive, and results-oriented approach to lead management and follow-up.
• A completed vocational qualification or university degree.
• An interest in education, professional development, and international audiences.
• Будет плюсом: Additional languages are an advantage, particularly for international markets;
• Experience in higher education or student recruitment is an advantage, but your sales ability, drive, and motivation to close deals matter most.

Условия:

• €40,000 gross annual base salary + performance-based commission €300 gross commission for every successfully signed contract, payable once the agreed initial deposit has been received. Commission paid monthly together with your salary.
• Your success directly contributes to our growth while helping prospective students take the next step in their professional lives.
• A meaningful sales role where commercial success creates real value for people's careers.
• A commuting allowance.
• A subsidy for Wellpass membership to support your health and fitness.
• Ownership, autonomy, and the opportunity to shape and improve our sales processes.
• Flat hierarchies, short decision-making processes, and an open team culture.
• A motivated team and a modern, forward-thinking university environment.
• The opportunity to contribute directly to the national and international growth of Steinbeis University.