Marketing Manager, Amyloidosis

Alexion; München; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading biotechnology company is seeking a Marketing Manager to support strategic initiatives and marketing plans in alignment with global objectives. The ideal candidate will have 3-5 years of product management experience in the pharmaceutical industry, strong project management skills, and excellent communication in German and English. This position allows for significant cross-functional collaboration to enhance brand growth.

Qualifikationen

• Minimum 3 – 5 years of experience in product management in Pharmaceutical or Biotechnology.
• Experience in managing marketing agencies.
• Excellent communication skills in German and English.

Aufgaben

• Develop a deep understanding of the market and disease landscape.
• Drive development of strategic and tactical plans.
• Ensure projects are completed within budget and timeline.

Kenntnisse

Product management

Pharmaceutical marketing

Digital marketing

Project management

Communication skills

Jobbeschreibung

This is what you will do

The Marketing Manager supports the Franchise Lead in development of key strategies and tactics in alignment with Global strategy and tactics to achieve local business objectives.

In partnership with Sales and Medical and other cross-functional partners, the Marketing Manager develops and implements the local strategy and marketing initiatives to drive awareness of the disease and product to support the growth of the brand.

You will be responsible for

• Develop a deep understanding of the market and disease landscape
• Drive development of strategic and tactical plans in alignment with National and Global strategy
• Driving launch planning and readiness across the organization for marketing tactics and deliverables in alignment with Global team
• Identify and communicate local market insights about opportunities and challenges and present local marketing interests and needs back to Global Marketing
• Develop and implement marketing initiatives and material for personnel and non-personnel communication in close collaboration
• Enhance and drive an innovative omni-channel approach that supports key strategies and business opportunities
• Lead the indication-specific congress planning and execution
• Drive and support indication-specific market research projects
• Act as an efficient Project Manager in leading the product team and in planning and implementing marketing initiatives
• Ensure that projects are completed within the allocated marketing budgets and timelines
• Lead briefing of external Marketing agencies to deliver high quality material and activities
• Develop and maintain strong relationships with Sales, Medical, Regulatory Affairs and Finance as required to deliver marketing projects within budget and timelines
• Develop strong KOL relationships
• Actively participate and foster an environment of cross-functional collaboration and practice sharing across all indications

You will need to have

• Minimum 3 – 5 years of experience in product management in Pharmaceutical or Biotechnology industry or comparable business
• Experience as a pharmaceutical sales representative
• Experienced in managing marketing agencies
• Experience in digital / omni-channel marketing /AI in marketing
• Excellent written and verbal communication skills in German and English