Remote Paid Search Growth Lead for B2B Brands

Blacksmith Agency LLC; Bogotá; Remote; COP 194,401,000 - 291,602,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Search Manager to own paid media for a book of B2B and growing-brand clients. You will guide targeting, budgeting, and roadmap decisions while presenting the narrative behind performance. You are the strategic voice at the table.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bids and testing, and ensure robust attribution with GA4 and Tag Manager. Remote role for US/Canada/LatAm/South Africa clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta, managing campaigns independently.
• Proven ROAS/CPA improvements and pipeline contributions.
• Agency experience across multiple clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Allocate budgets, bid strategies, targeting, and testing.
• Set up and trust GA4, Tag Manager, and platform pixels for attribution.
• Develop 90-day and quarterly roadmaps and present results.
• Grow accounts through retention and upsell.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Campaign optimization

Budget management

GA4

Tag Manager

Attribution modeling

Client communication

English proficiency

Tools

GA4

Tag Manager

Microsoft Advertising

Job description

Blacksmith Agency is seeking a Paid Search Manager to own paid media for a book of B2B and growing-brand clients. You will guide targeting, budgeting, and roadmap decisions while presenting the narrative behind performance. You are the strategic voice at the table.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bids and testing, and ensure robust attribution with GA4 and Tag Manager. Remote role for US/Canada/LatAm/South Africa clients.