Sales Manager - Swiss German Growth Region
IWG is the global leader in hybrid working, helping over 8 million people have a great day at work across more than 5,000 locations in over 120 countries. 2025 was the largest year of network expansion in our history. Our brands — Regus, Spaces, HQ and Signature — serve everyone from start-ups to the world’s largest multinationals. Rethinking work? Think IWG.
The Opportunity
Switzerland is one of IWG’s priority markets, and the Swiss German region is its largest and fastest-growing part. As Sales Manager, reporting to the CEO, you lead it: you build a world-class sales team, own the regional number and help keep our commercial offering and price options industry-leading. You work hand in hand with our centre teams to turn every enquiry into a client. If you still love to close, and love even more to see your people win, this is your role.
What You’ll Do
Shape the regional plan
- Build and run the sales plan for the region: weekly activity, territories and channels.
- Use market and sales data — pricing, demand, conversion, occupancy — to propose new products, offers and price structures, with clear recommendations that you align the franchise on.
- Find cross-selling and revenue opportunities across centres, products and existing clients.
Win the customer
- Win and grow clients of every size and sector, advising each on the right solution.
- Build your network across the Swiss business community, at events and with brokers and agents, to generate your own leads.
- Support large and strategic opportunities in the region, in close collaboration with the global account sales team and the franchise CEO.
- Grow existing clients: satisfaction, retention and share of wallet.
Develop the team, drive discipline
- Develop a world-class sales team: energise and support your experienced top performers and coach high-potential newer team members. Lead in the field, close to the deal flow; manage day to day with weekly 1:1s, so everyone reaches the performance of the best. Recruit as the team evolves.
- Lift tour conversion — every seller at 35%, the team towards 45% — and drive tour booking and completion.
- Own sales discipline: protocol, weekly pipeline review, CRM quality and follow-up on every enquiry. Keep standards high, in line with our global sales approach.
- Run the team on data and own the weekly forecast.
Work across the business
- Drive consistently high standards across centres, together with operations.
- Coordinate sales activity in the centre teams and build their sales capability, so no lead falls between teams.
- Support renewals on major clients with the centre teams.
- Keep sales tools relevant to the local market, with Group and franchise teams.
How Success Is Measured
- Regional office deals and square metres against target.
- Tour conversion and tour completion.
- Forecast accuracy, pipeline quality and the ramp of newer sellers.
What You’ll Bring
- B2B solution sales experience with team-lead or senior-seller responsibility, and a record of beating quota.
- A track record of developing sellers who outperform, from experienced top performers to high-potential juniors.
- Self-generated pipeline you have closed yourself.
- Commercial judgement: you read a market, build a plan and make recommendations you align the franchise on.
- Discipline and comfort with data: pipeline, CRM and forecasting.
- Drive, resilience and high standards; you lead by example.
- German and English; French is an advantage.
Why IWG
Ownership of a region and a number, a team you develop to world class, and a clear path to broader sales leadership — backed by the global leader, with structured training and development.