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Brand Director in Markham | $100k-$120k/annually (2025-10-03)
Job summary
A Canadian staffing agency is seeking a Brand Director / General Manager to lead two lifestyle brands in Markham, Ontario. This role involves strategic leadership focused on product execution, brand positioning, and driving growth initiatives. The ideal candidate will have over 7 years of experience in the fashion or lifestyle sector, with a strong background in both wholesale and e-commerce. Offering a competitive salary and performance bonuses, this position requires on-site presence in the GTA.
Benefits
Qualifications
- 7+ years of leadership experience in fashion, apparel, or lifestyle brands.
- A strategic and creative thinker with a commercial mindset.
- Based in the GTA and able to work on-site full-time in Markham.
Responsibilities
- Lead planning and execution of seasonal collections.
- Drive e-commerce growth and direct-to-consumer initiatives.
- Build and manage wholesale partnerships.
Skills
We are seeking a strategic and hands-on Brand Director / General Manager to lead the next phase of growth for two Canadian lifestyle brands. This leadership role offers the opportunity to shape brand vision, drive product execution, expand distribution channels, lead digital initiatives, and take full P&L ownership within a vertically integrated, founder-led organization
Position: Brand Director / General Manager
Location:Markham, Ontario (On-site, GTA)
Compensation:$100,000 – $120,000/year + Performance Bonus
Key Responsibilities:
Brand & Product Strategy
- Lead planning and execution of seasonal collections
- Oversee product direction in terms of silhouette, fabric, and color
- Develop brand positioning, assortment, and pricing strategies
- Ensure all design decisions are aligned with commercial goals
- Build and manage wholesale partnerships with department stores, independent retailers, and online platforms
- Drive e-commerce growth (Shopify platform) and direct-to-consumer initiatives
- Explore and implement retail innovations (e.g., pop-ups, shop-in-shops, experiential retail)
Team & Execution
- Lead a lean, cross-functional team (product, sales, e-commerce)
- Collaborate closely with company leadership and operations
- Monitor performance against budget and key brand KPIs
Who You Are:
- 7+ years of leadership experience in fashion, apparel, or lifestyle brands
- Strong track record in both wholesale and e-commerce environments
- Deep understanding of product development and merchandising
- A strategic and creative thinker with a commercial mindset
- Entrepreneurial, hands-on, and thrives in fast-paced growth settings
- Based in the GTA and able to work on-site full-time in Markham
What’s Offered:
- Strategic leadership of two established Canadian lifestyle brands
- Autonomy to build and manage your own team
- Support from a vertically integrated business model
- A collaborative and agile workplace culture
- Competitive salary with performance-based bonuses
Apply nowto take the lead in growing two comfort-driven Canadian brands with high visibility and impact.
Let us look after you, so you can look after your business.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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