Technical Sales Representative

Veracity Software Inc; Remote; CAD 70,000 - 90,000; Full time

Job summary

A leading adhesive solutions provider is seeking a Technical Sales Representative to grow the General Industrial business across Northern Alberta and Northeast BC. The role requires a strong sales mindset, mechanical aptitude, and the ability to work independently. Responsibilities include developing new business, supporting distributor partners, and conducting product demonstrations. Ideal candidates should have post-secondary education, excellent organizational skills, and experience in industrial sales. The position is fully remote with approximately 40% overnight travel required.

Qualifications

• Strong mechanical aptitude and interest in manufacturing and maintenance environments.
• Self-starter with ability to work independently in a remote field environment.
• Valid Driver's License and ability to travel 40% overnight.

Responsibilities

• Grow and manage General Industrial Adhesive Technologies business.
• Establish and maintain relationships with key customers and distributors.
• Conduct customer-facing training, product demonstrations, and seminars.

Skills

Technical Sales

Field Sales

Industrial Adhesives

Territory Management

Customer Training

Education

Post-secondary or Technical Education

Tools

Excel

PowerPoint

Word

Job description

Work Model: Fully Remote (Field Territory Role)

Territory: Northern Alberta / Northeast British Columbia (Canada)

Travel: 40% overnight travel

We are seeking a Technical Sales Representative to grow and maintain the General Industrial business across Northern Alberta and Northeast BC. This role is responsible for developing new business, expanding key accounts, and supporting distributor/channel partners by delivering technical adhesive solutions that improve customer operations.

The ideal candidate will have a strong sales mindset combined with mechanical aptitude and curiosity around manufacturing and maintenance processes.

Key Responsibilities

Territory Sales & Growth

• Grow and manage General Industrial Adhesive Technologies business within the assigned territory.
• Execute a Territory Business Plan focused on growth of key markets and targeted accounts.
• Identify and develop new value‑added opportunities to expand sales and market presence.
• Prospect for new business within existing and targeted manufacturing/maintenance accounts.
• Achieve monthly/quarterly revenue objectives through strong time & territory management.

Customer Engagement & Solution Selling

• Establish and maintain relationships with key end users, customers, and distributors.
• Understand customer operations and pain points to recommend appropriate adhesive solutions.
• Sell and support manufacturing & maintenance adhesive solutions at existing/new accounts.
• Conduct customer‑facing training, product demonstrations, and group seminars.

Channel / Distribution Partner Support

• Collaborate, educate, and motivate distribution partners to promote and sell solutions.
• Support distribution partnership plans and drive strong channel execution.
• Provide market feedback to marketing teams to support product/program alignment.

Reporting & Compliance

• Operate within approved expense plan.
• Participate in training, meetings, and other activities assigned by Regional Manager.

Required Qualifications (Must-Haves)

• Post‑secondary or Technical Education required (University Degree preferred)
• Strong mechanical aptitude and interest in manufacturing and maintenance environments
• Self‑starter with ability to work independently in a remote field environment
• Strong organizational and presentation skills
• Proficient with Excel, PowerPoint, and Word
• Must live in the core geography of the territory: Edmonton & immediate area
• Valid Driver's License
• Ability to travel: 40% overnight travel

Preferred Qualifications (Nice‑to‑Have)

• Technical sales experience in industrial products (adhesives, coatings, chemicals, MRO supplies, etc.)
• Experience supporting distributors/channel partners
• Familiarity with industrial manufacturing operations, maintenance, or repair processes

Core Skills / Keywords

• Technical Sales / Field Sales
• Industrial Adhesives / Sealants / Coatings
• General Industrial Market
• Territory Management
• Account Management
• Distributor / Channel Partner Sales
• Solution Selling
• Customer Training / Seminars / Presentations
• New Business Development
• Manufacturing & Maintenance Accounts

Recruiter Submission Template

• Full Name:
• Degree Major with University and Completion Year:
• Total Years of Technical Sales / Field Sales Experience:
• Do you have experience selling industrial adhesive / sealant / coating solutions (or similar MRO/industrial products)?
• Do you have technical field sales experience in manufacturing/maintenance environments (end users)?
• Do you have territory management experience (developing territory plan, growth strategy, account expansion)?
• Do you have distributor/channel partner management experience?
• If you're interviewed and offered the position, would you be OK with meeting travel requirements (40% overnight travel), and working remotely with field territory coverage?
• Do you live in Edmonton (or immediate surrounding area) as required?
• Valid Driver's License? (Yes/No):
• Do you have access to a vehicle for territory travel? (Yes/No):
• Able to cover Northern Alberta / Northeast BC territory? (Yes/No):
• Motivation / Reason for interest in this position:
• Contact Number:
• Email ID:
• LinkedIn Profile URL:
• Full Address (Street, City, Province, Postal Code):
• Notice Period (in weeks):
• Current Work Authorization Status (Canada):
• Expected Salary:
• Are you able to work fully remote (home office) while being field‑based in the territory? (Yes/No):