Red Bull Student Marketeer - McMaster University

Red Bull; Hamilton; On-site; CAD 60,000 - 80,000; Part time

Job summary

A leading beverage brand is seeking a Student Marketeer at McMaster University in Ontario. The role involves being a brand ambassador, engaging students through creative marketing initiatives, and growing the user base through effective product sampling. Ideal candidates are passionate about the brand, charismatic, and well-connected on campus. This opportunity offers flexible hours, primarily in the evenings and weekends.

Qualifications

• Passionate about the Red Bull brand and product.
• Available to work evenings & weekends.
• Fluency in English.

Responsibilities

• Be a brand & product ambassador for Red Bull.
• Grow user base through product sampling.
• Create a tailored campus plan.

Skills

Excellent communication skills

Charismatic and outgoing personality

Creative mindset

Understanding of the collegiate landscape

Connected with influential groups

Education

Enrolled in post secondary school

Job description

Overview

Red Bull Student Marketeer - McMaster University

Join to apply for the Red Bull Student Marketeer - McMaster University role at Red Bull.

Our Red Bull Student Marketeers are part of the dynamic brand and product ambassador program. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.

Responsibilities

All the responsibilities we\'ll trust you with :

BE A BRAND & PRODUCT AMBASSADOR

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - competently answering any questions from consumers.
• Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
• Create a strong network, establishing and maintaining relationships with key local individuals.
• Drive the brand engagement on your Social Media handles via authentic content.
• Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
• Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
• Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

• Deliver executional excellence and show love for the details in all areas of your role.
• Share ideas and collaborate with the team through regular face-to-face and online interaction.
• Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
• Contribute to develop the Red Bull media business by providing local insights, trends and overall opportunities.

Qualifications / Knowledge

• Passionate about the Red Bull brand and product
• Excellent communication skills & highly approachable
• Charismatic, energetic, positive, and outgoing personality
• Immersed in student life with thorough understanding of the collegiate landscape, city & region, including behind-the-scenes activities & hot-spots
• Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
• Connected with a diverse range of influential groups and individuals on campus
• Full (G license), valid Canadian driver’s license with a clear abstract
• Available to work evenings & weekends
• Enrolled in the post secondary school listed in job title
• Fluency in English

Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.