Assistant Store Manager

Lolë Brands; Banff; On-site; CAD 45,000 - 65,000; Full time

Job summary

A leading brand in lifestyle retail seeks an Assistant Store Manager to support the Store Manager in driving sales performance and delivering an exceptional customer experience. The successful candidate will lead a team, manage store operations, and ensure visual merchandising standards are met. Ideal applicants should have previous retail experience, strong leadership skills, and a passion for active lifestyles. This role presents an opportunity to influence store performance and customer satisfaction in a vibrant retail environment.

Qualifications

• Proven experience in retail, ideally as a Team Leader or Assistant Store Manager.
• Strong leadership and commercial skills.
• Results-driven with a strong customer-centric mindset.
• Highly organized with a strong sense of responsibility.
• Interest in active lifestyle, wellness, and sustainable fashion.

Responsibilities

• Ensure a consistent, high-quality, and inspiring customer experience.
• Co-manage sales targets and overall store performance.
• Lead, motivate, and support the team on a daily basis.
• Ensure the implementation and adherence to visual merchandising standards.
• Oversee inventory management, stock control, and merchandise flow.

Skills

Leadership & people management

Sales performance analysis

High standards for customer experience and execution

Organization & prioritization

Communication & decision-making

Job description

ASSISTANT STORE MANAGER

Reports to: Store Manager

Primary Mission

As an Assistant Store Manager at Lolë, you are the Store Manager’s right hand and play a key role in the overall management of the store. You actively contribute to delivering a premium customer experience, driving sales performance, ensuring visual excellence, and leading teams in alignment with the brand’s values and standards.

You ensure continuity of management and operations in the Store Manager’s absence.

Key Responsibilities

1. Customer Experience & Satisfaction

• Ensure a consistent, high-quality, and inspiring customer experience
• Handle complex and sensitive customer situations
• Lead by example on the sales floor
• Analyze customer feedback and implement corrective actions

2. Sales Performance & Business Management

• Co-manage sales targets and overall store performance
• Track and analyze KPIs (sales, UPT, conversion rate, average basket)
• Implement commercial action plans
• Actively support the team on the sales floor to achieve results
• Contribute to reporting and performance analysis

3. Leadership & Team Management

• Lead, motivate, and support the team on a daily basis
• Supervise Team Leaders and Key Holders
• Participate in recruitment, onboarding, and training
• Provide regular feedback and contribute to annual performance reviews
• Develop talent and identify growth opportunities

4. Visual Excellence & Brand Image

• Ensure the implementation and adherence to Lolë’s visual merchandising standards
• Oversee store presentation and product displays
• Maintain visual consistency and attractiveness of the store
• Proactively suggest improvements to enhance visual impact

  5. Operational & Administrative Management

  • Support scheduling, absences, and coverage management
  • Oversee inventory management, stock control, and merchandise flow
  • Ensure compliance with internal procedures, HR policies, and safety standards
  • Open and close the store as required
  • Act as Store Manager in their absence

  Profile

  • Proven experience in retail, ideally as a Team Leader or Assistant Store Manager
  • Strong leadership and commercial skills
  • Results-driven with a strong customer-centric mindset
  • Highly organized with a strong sense of responsibility
  • Interest in active lifestyle, wellness, and sustainable fashion

  Key Skills

  • Leadership & people management
  • Sales performance analysis
  • High standards for customer experience and execution
  • Organization & prioritization
  • Communication & decision-making