Founding GTM Lead

Startup Atlas; Oost-Vlaanderen; Hybrid; EUR 60.000 - 110.000; Vollzeit

Zusammenfassung

Macadamia is seeking a Founding GTM Lead to drive go-to-market strategy from scratch. You will own pipeline generation end-to-end, working directly with the founders to accelerate growth in the EPC space.

You will build and execute outbound campaigns, qualify opportunities, and optimize CRM-driven processes. This role offers full-time potential with remote options and collaboration across Ghent and BE teams.

Qualifikationen

• Must have: B2B outbound, pipeline building, CRM management.
• Nice-to-have: EPC industry experience and AI automation.
• Experience level: GTM at seed-stage startup.

Aufgaben

• Talk to customers and qualify sales opportunities.
• Book and qualify sales calls with EPC targets.
• Build lead lists and prospect into EPC companies.
• Set up and maintain CRM + pipeline hygiene.
• Build automations to scale outreach across channels.
• Run growth experiments (conferences, ads, partnerships).
• Improve website messaging based on market feedback.

Kenntnisse

People skills

B2B outbound

Pipeline building

CRM management

Seed-stage GTM experience

Tools

CRM tools

Jobbeschreibung

Automate engineering and back-office processes with expert AI agents designed for EPC firms.

As a Founding GTM Lead at Macadamia, you’ll build and run the go-to-market strategy from scratch, owning pipeline generation end-to-end while working directly with the founders. This full-time sales role requires 3+ years of experience in B2B outbound and GTM at seed-stage startups, with opportunities in Ghent, Flanders, BE or remote.

Job Description

Job type

Full-time

Role

Experience

3+ years

Visa

Will sponsor

About the role

Macadamia helps industrial engineers automate repetitive engineering work with AI, starting with industrial EPC teams.
Our goal is to build fully autonomous engineering agents that can help design and develop the industrial infrastructure of the future.

About the role

As a GTM Lead, you’ll build and run our GTM motion from scratch.
You’ll work directly with the founders and own pipeline generation end-to-end.

• Must-Have Skills: You love talking to people, you’ve done B2B outbound, built pipelines, and managed CRMs.
• Nice-to-Have: experience in the EPC Industry, experience with AI automation.
• Experience Level: You’ve done GTM at a seed-stage startup.

What you'll do

• Talk to customers
• Book and qualify sales calls
• Build lead lists and prospect into EPC companies
• Set up and maintain CRM + pipeline hygiene
• Build automations to scale outreach
• Run growth experiments (conferences, ads, partnerships)
• Improve website messaging based on market feedback

• Free food :)

In short, you’ll be given the autonomy to do some of the best work of your life and redefine how the physical world is built.

About the interview

• Call with Abel (CEO)

Macadamia automates engineering & business processes for industrial construction and manufacturing companies.

We do this by creating AI agents that can operate with existing engineering software and ERP systems.