Growth Marketing GM — Ecommerce Leader (Remote, Equity)

Virtustant; Ciudad de Mendoza; Remote; ARS 139,364,000 - 247,759,000; Full time

Benefits offered by this job

Equity opportunity

Remote LATAM with Toronto hours

Job summary

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager focused on marketing, ecommerce growth, and profitable expansion. You will split time between running HoopStars and building the parent company Community Sports Partners' marketing team, coordinating across brands from LATAM with Toronto hours.

This role demands translating advertising into customers, optimizing conversion and retention, owning budgets, and delivering a scalable customer experience.

Qualifications

• Hands-on General Manager with marketing, ecommerce and growth experience.
• Experience owning budgets, revenue and profitability.
• Strong English communication and remote leadership.
• Ability to recruit, manage and develop a marketing team across brands.

Responsibilities

• Own HoopStars business plan, budget, revenue, profitability and cash forecasts.
• Lead sales and operations for programmes, coaches, venues and service quality.
• Drive digital growth across paid search, social, landing pages and funnels.
• Build and manage the parent marketing team, agencies, and contractors.
• Ensure alignment between campaigns and customer outcomes with robust reporting.
• Stay close to execution and mentor a high-performance remote team.

Skills

Marketing

Ecommerce growth

Paid acquisition

Conversion optimisation

Retention strategies

Remote leadership

Job description

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager focused on marketing, ecommerce growth, and profitable expansion. You will split time between running HoopStars and building the parent company Community Sports Partners' marketing team, coordinating across brands from LATAM with Toronto hours.

This role demands translating advertising into customers, optimizing conversion and retention, owning budgets, and delivering a scalable customer experience.