Remote Growth & Marketing GM — Ecommerce Leader

Alts Digital; Rosario; Remote; ARS 154,849,000 - 278,728,000; Full time

Job summary

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager focused on marketing, ecommerce growth and profitable expansion. You will split time between running HoopStars and building the parent company Community Sports Partners’ marketing function across brands.

The role is remote from LATAM with Toronto working hours and possible future relocation to the US or Canada. You will own budgets, performance and the customer experience while developing a scalable

Qualifications

• Experience growing a consumer brand online.
• Strong track record of paid media, funnel optimization and customer retention.
• Ability to translate marketing metrics into profitable growth.
• Experience coordinating with cross‑functional teams and external partners.

Responsibilities

• Own HoopStars’ business plan, budget, revenue, profitability and cash forecasts.
• Lead sales and operations, ensuring programmes, coaches, venues and service quality meet demand.
• Drive digital growth by improving paid search, social, landing pages and enrollment funnels.
• Build and structure the parent marketing team across brands, including hiring and outsourcing where helpful.
• Establish reporting, test new ideas and allocate marketing investment based on results.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Remote leadership

English communication

Job description

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager focused on marketing, ecommerce growth and profitable expansion. You will split time between running HoopStars and building the parent company Community Sports Partners’ marketing function across brands.

The role is remote from LATAM with Toronto working hours and possible future relocation to the US or Canada. You will own budgets, performance and the customer experience while developing a scalable