GM, Marketing & Ecommerce Growth - Remote (Equity)

Un/Common; Ciudad de Mendoza; Remote; ARS 216,357,000 - 355,443,000; Full time

Benefits offered by this job

Equity opportunity

Remote LATAM, Toronto-hours

Job summary

HoopStars is seeking a hands-on General Manager for Marketing and Ecommerce Growth. You will divide time between running HoopStars and building the parent company’s marketing team, with LATAM remote work and Toronto hours, and potential relocation in the future.

You should excel in paid acquisition, optimization, retention, and leading remote teams while improving margins and customer value across brands.

Qualifications

• Track record in paid acquisition, conversion, and retention improvements.
• Experience with budgeting, forecasts, and profitability beyond marketing.
• Experience hiring and managing marketers, creatives, or agencies.
• Strong remote leadership and English communication.

Responsibilities

• Own HoopStars business plan, budget, revenue, profitability, and cash forecasts.
• Drive digital growth across paid search, social, landing pages, enrollment funnels.
• Build and manage the parent marketing team across brands.
• Establish commercial discipline linking campaign performance to customers and profit.
• Stay close to execution, diagnose funnel problems, and launch improvements with the team.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Marketing leadership

Remote leadership

Budgeting & ROI

Job description

HoopStars is seeking a hands-on General Manager for Marketing and Ecommerce Growth. You will divide time between running HoopStars and building the parent company’s marketing team, with LATAM remote work and Toronto hours, and potential relocation in the future.

You should excel in paid acquisition, optimization, retention, and leading remote teams while improving margins and customer value across brands.