Remote Growth & Marketing GM: Ecommerce Leader

Avantstay, Inc.; Ciudad de Mendoza; Remote; ARS 139,086,000 - 231,811,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Fully remote contractor role

Job summary

HoopStars is seeking a hands-on General Manager to lead marketing, ecommerce growth, and profitable expansion. You will split time between running HoopStars and building the parent company’s marketing team across brands, with LATAM remote work and Toronto-hours collaboration.

The role includes ownership of budgets, customer experience, and performance reporting, with potential relocation to US/Canada by mutual agreement.

Qualifications

• 5+ years of hands-on digital marketing for clients (agency or own practice).
• Strong conversion tracking and ad account structure knowledge.
• Near-native English for client calls and updates.
• Experience managing multiple client accounts across locations.

Responsibilities

• Run HoopStars: own business plan, budget, revenue, profitability and cash forecasts; lead sales and ops.
• Drive digital growth: optimize paid search, social, landing pages, funnels, pricing and retention.
• Build the parent marketing team: define structure, recruit specialists, manage agencies.
• Establish commercial discipline: connect campaigns to customers, enrollment, profits; allocate investments.
• Stay close to execution: inspect ad accounts, diagnose funnel issues, launch improvements with a team.

Skills

Digital marketing

Paid acquisition

Conversion optimization

Team leadership

Remote leadership

English communication

Tools

Claude

Internal operating system

Client portal

Job description

HoopStars is seeking a hands-on General Manager to lead marketing, ecommerce growth, and profitable expansion. You will split time between running HoopStars and building the parent company’s marketing team across brands, with LATAM remote work and Toronto-hours collaboration.

The role includes ownership of budgets, customer experience, and performance reporting, with potential relocation to US/Canada by mutual agreement.