We are looking for a confident and motivated Social Media Executive to join our ever growing team. The ideal candidate will have at least 2 years of social media management experience (preferably in healthcare), strong interpersonal skills, and a solid understanding of the latest social media trends.
Key Responsibilities
- Create and implement a comprehensive social media strategy to increase brand awareness, engagement, and customer loyalty.
- Create content calendars that include hosting podcasts and launching events to bring community and thought leaders together at various venues and locations across the country.
- Identify target audiences and tailor content to meet their needs and preferences.
- Develop, curate, and manage high-quality, compliant content for social media platforms, including graphics, videos, and written posts.
- Collaborate with cross‑functional teams to ensure content aligns with brand messaging and regulatory guidelines.
- Monitor and respond to comments, messages, and inquiries on social media platforms in a timely and professional manner, fostering community engagement and brand loyalty.
- Build and maintain relationships with followers and industry professionals/partner influencers and brand ambassadors.
- Track, analyse, and report on key social media metrics (e.g., engagement rates, follower growth) to measure the effectiveness of social media strategies and campaigns.
- Stay informed about industry regulations and trends that impact social media marketing in the healthcare space.
Why Work With Us?
At Médetone, we are committed to creating a dynamic, innovative workplace where every team member has the opportunity to make a real impact. You’ll be joining a growing company that’s at the forefront of healthcare innovation, with the chance to contribute to exciting projects that are transforming patient care.
What We Offer
- Access to cutting‑edge technology and tools to support your work.
- Competitive Salary.
- A Collaborative and Inclusive Team Culture.
- Pension scheme.
- Employee discounts on our healthcare products.
- Opportunities for personal and professional development within a forward‑thinking company.
Qualifications
- In‑depth knowledge of major social media platforms (e.g., Facebook, TikTok, Twitter, LinkedIn, Instagram) and their best practices.
- Familiarity with social media management tools and analytics platforms.
- Strong writing, editing, and storytelling skills, with the ability to create compelling and compliant content.
- Ability to analyse social media metrics and use insights to improve strategy and performance.
- Detail‑oriented with strong problem‑solving skills.
- Strong relationship‑building skills to foster community engagement and collaboration.
- Strong communication, organisational, and problem‑solving skills, with the ability to work in a fast‑paced, dynamic environment.
- Bonus: Understanding of pharmaceutical regulations and ethical marketing practices relevant to social media.