Service Utilisation & Engagement Manager

xponentiate; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading digital health and telemedicine platform in Dubai is seeking a Service Utilization & Patient Engagement Officer to enhance patient engagement initiatives. This mid-level role involves strategic planning, data analysis, and collaboration with various teams to improve healthcare delivery and service utilization.

Benefits

Competitive compensation and benefits package

Opportunities for career growth

Supportive work environment

Meaningful work impacting patients’ lives

Qualifications

• Minimum 2 years of experience in data-driven or consumer-facing sectors.
• Experience in campaign management or healthcare marketing is an advantage.
• Proficiency in Excel and/or Power BI for performance tracking.

Responsibilities

• Design and implement patient engagement strategies across multiple channels.
• Report campaign performance and patient feedback to leadership regularly.
• Collaborate with marketing, operations, and commercial teams for campaigns.

Skills

Analytical skills

Communication

Project management

Education

Bachelor’s degree in marketing, healthcare management, business analytics, or related field

Tools

Excel

Power BI

Job description

At TruDoc , you won’t just advance your career - you’ll be part of a mission to revolutionize how healthcare is delivered. As a leading digital health and telemedicine platform, TruDoc empowers patients across the UAE and beyond with comprehensive, tech-enabled care. From remote consultations and chronic care management to our flagship Concierge program , we’re at the forefront of innovative healthcare solutions that truly make a difference.

Job Overview

We are hiring a Service Utilization & Patient Engagement Officer to drive patient engagement initiatives that directly impact service utilization across our growing footprint. This is a mid-level role designed for candidates who can think both strategically and operationally combining data insights with patient engagement strategies to increase service usage, primarily for our Concierge offering .

About the Role

The officer will lead and execute cross-functional campaigns aimed at improving patient engagement and repeat utilization. Working closely with marketing, commercial, and operations teams, this role will identify low-engagement cohorts and tailor programs to boost service interaction. A strong command of data tools like Excel and Power BI is critical, as is the ability to coordinate seamlessly across teams.

The primary KPI for this role will be to increase service utilization from 1% to 3% .

Key Responsibilities

• Design and implement patient engagement strategies across multiple channels (educational drives, onsite events, reminders, etc.)
• Collaborate with marketing, operations, and commercial teams to ensure integrated execution of campaigns
• Use tools like Excel and Power BI to track utilization metrics, identify trends, and propose data-backed engagement interventions
• Segment patients by utilization behavior and design tailored programs for under-engaged cohorts
• Drive continuous improvement of patient touchpoints and retention efforts
• Report campaign performance and patient feedback to leadership on a regular basis

Requirements

Who We’re Looking For

• Candidates passionate about improving patient experience and healthcare delivery
• Individuals who thrive in a cross-functional , fast-paced, and mission-driven environment
• Someone with strong analytical skills who enjoys turning data into actionable insights
• A team player with great communication and project management abilities

What You’ll Bring

• Bachelor’s degree in marketing, healthcare management, business analytics, or related field
• Minimum 2 years of experience in data-driven or consumer-facing sectors (e.g. healthcare, telecom, e-commerce, health tech)
• Proficiency in Excel and / or Power BI for performance tracking and reporting
• Experience in campaign management or healthcare marketing is an advantage
• Comfort working with both data and people viz., able to interpret trends and align execution accordingly

What We Offer :

• Competitive Compensation : A salary and benefits package that rewards your expertise and contributions.
• Career Growth : Opportunities to learn new skills and advance your career in a fast-paced, dynamic environment.
• Supportive Environment : Work alongside industry veterans in a collaborative setting that values your input.
• Meaningful Work : The satisfaction of knowing your work makes a positive impact on patients’ lives every day.

Ready to Join Us? If you’re excited about this opportunity and meet the qualifications, we want to hear from you. Apply today to be part of TruDoc 24x7 and help us shape the future of healthcare.