Marketing Manager – Real Estate

Tafaseel BPO; Ajman; On-site; AED 167,400 - 279,000; Full time

Job summary

A growing business process outsourcing firm in Ajman seeks a Marketing Manager to lead marketing strategies. The role involves campaign management, digital marketing, and team coordination, focusing on enhancing brand presence and lead generation. Ideal candidates will have relevant experience and a strong understanding of the UAE market landscape.

Qualifications

• Proven experience in marketing management, preferably in real estate.
• Strong analytical skills and proficiency in digital marketing tools.
• Ability to develop and implement effective marketing strategies.

Responsibilities

• Lead the design and execution of comprehensive marketing plans.
• Manage digital advertising campaigns to drive lead generation.
• Collaborate with sales for cohesive marketing and sales efforts.

Skills

Leadership

Market Research

Digital Marketing

Campaign Management

SEO Optimization

Job description

Overview

We are looking for a results-oriented and creative Marketing Manager to lead our marketing strategies, strengthen our brand presence, and drive lead generation across all channels.

Marketing Strategy & Planning

• Develop and implement comprehensive marketing plans aligned with company objectives.
• Conduct market research and competitive analysis specific to the UAE real estate sector.
• Identify and segment target audiences for customized campaigns.

Campaign Management & Content Creation

• Plan and execute multi-platform marketing campaigns (online and offline).
• Oversee social media content, print collateral, and video production.
• Coordinate with internal teams and external agencies to deliver high-quality marketing materials.

Digital Marketing

• Manage and optimize digital advertising campaigns (Google Ads, Meta, LinkedIn) to maximize lead generation.
• Improve website content, SEO performance, and overall digital presence.
• Track, analyze, and report on campaign performance with actionable insights.

Team Leadership & Coordination

• Lead the in-house marketing team and manage relationships with vendors.
• Work closely with the sales team to ensure marketing efforts align with sales targets.
• Maintain consistent branding and messaging across all channels.