Head of Paid Social & Omnichannel Growth

Customer & Technology; United Arab Emirates; On-site; AED 257,000 - 368,000; Full time

Job summary

A leading marketing firm in the United Arab Emirates seeks a Lead Paid Social Officer to manage and coordinate Paid Social advertising accounts for various brands. This role involves overseeing campaigns on platforms like Meta, Snapchat, and TikTok, optimizing them for performance and commercial success. The ideal candidate will lead a Cairo-based team, enhance customer engagement, and develop innovative marketing strategies to drive growth and loyalty. Strong experience in the field is essential for this position.

Qualifications

• Strong experience in managing Paid Social advertising accounts like Meta, Snapchat, and TikTok.
• Ability to analyze campaign performance and optimize for KPIs.
• Proven track record of leading teams and projects.

Responsibilities

• Set up and maintain Paid Social accounts for Core brands.
• Monitor and optimize campaigns to achieve marketing and commercial goals.
• Provide leadership and training to the Cairo-based Paid Social team.

Skills

Campaign Management

Performance Analysis

Social Media Strategy

Team Leadership

Job description

A leading marketing firm in the United Arab Emirates seeks a Lead Paid Social Officer to manage and coordinate Paid Social advertising accounts for various brands. This role involves overseeing campaigns on platforms like Meta, Snapchat, and TikTok, optimizing them for performance and commercial success. The ideal candidate will lead a Cairo-based team, enhance customer engagement, and develop innovative marketing strategies to drive growth and loyalty. Strong experience in the field is essential for this position.