Growth-Focused Partner Marketing Lead

Sana Commerce; Dubai; On-site; AED 260,000 - 480,000; Full time

Benefits offered by this job

Impact from day one

Mentorship program

Hybrid flexibility

Job summary

Sana Commerce in Dubai seeks a Partner Marketing Manager to own partner marketing and scale the ecosystem, aligning with GTM revenue and partner goals. You will define priorities, success metrics and investment levels across partner initiatives, and lead joint GTM with key partners including target segments, messaging, and co-marketing plans.

Collaborate with Marketing, Sales and Partner teams to ensure alignment, drive demand generation, and track performance.

Qualifications

• Experience in related sales channel or partner roles within SaaS and/or B2B industries.
• Proven experience working with partners, alliances or ecosystem stakeholders.
• Experience building or scaling partner marketing initiatives ideally in a growing organization.
• Strong strategic thinking combined with hands-on execution.
• Ability to work cross-functionally with Marketing, Sales and Partner teams.
• Clear communication skills and confidence working with both internal and external stakeholders.
• A proactive ownership-driven mindset with a focus on measurable impact.

Responsibilities

• Own the partner marketing strategy in alignment with company GTM revenue and ecosystem goals.
• Define clear priorities, success metrics and investment levels across partner marketing initiatives.
• Lead joint go-to-market strategies with key partners including defining target segments and ICP overlap, developing joint value propositions and messaging, creating and executing co-marketing plans (campaigns, content, events, launches).
• Collaborate closely with Marketing, Sales and Partner teams to ensure alignment and execution.
• Ensure partner-led initiatives are focused on measurable demand generation, pipeline creation and revenue impact.
• Develop and maintain partner-facing marketing assets and enablement materials to support consistent messaging.
• Track, analyze and report on partner marketing performance using insights to continuously improve strategy and execution.
• Proactively identify new partner opportunities, joint GTM plays or ways to scale existing partner motions.

Skills

Partner roles

SaaS/B2B

Alliances/Ecosystem

Cross-functional

Job description

Sana Commerce in Dubai seeks a Partner Marketing Manager to own partner marketing and scale the ecosystem, aligning with GTM revenue and partner goals. You will define priorities, success metrics and investment levels across partner initiatives, and lead joint GTM with key partners including target segments, messaging, and co-marketing plans.

Collaborate with Marketing, Sales and Partner teams to ensure alignment, drive demand generation, and track performance.