General Manager - B2B Marketplace

Amazon UAE; Dubai; On-site; AED 725,000 - 1,116,000; Full time

Job summary

Amazon Middle East and North Africa FZ-LLC seeks a General Manager - B2B Marketplace in Dubai to own profit and loss, shape the regional strategy and lead Marketing, Sales and Product across MENA. This executive role requires building a high-performance organization capable of rapid expansion while maintaining customer focus, service quality and strong financial discipline.

The ideal candidate will drive cross-functional collaboration, influence senior leaders, and deliver long-term growth with

Qualifications

• Strong track record in profit and loss management.
• Experience leading Marketing, Sales and Product organizations.
• Ability to develop long-term regional strategies for a new market.
• Experience engaging with senior executives.

Responsibilities

• Own the profit and loss for Amazon Business across MENA.
• Define regional strategy and growth priorities.
• Lead Marketing, Sales and Product teams.
• Build scalable organization for fast growth.
• Coordinate cross-country execution.

Skills

P&L management

B2B marketplace strategy

Regional expansion

Executive stakeholder influence

Cross-functional leadership

Strategic planning

Education

Bachelor's degree or equivalent in a technical or analytical discipline

MBA or equivalent postgraduate qualification

Job description

General Manager - B2B Marketplace Job Snapshot

Role: General Manager - B2B Marketplace

Location: Dubai, United Arab Emirates

Industry: Internet

Function: Business Unit Management

Experience: Senior leadership experience managing strategy, commercial performance and cross-functional teams

Job Type: Full-time

Position Overview

The General Manager - B2B Marketplace position in Dubai, United Arab Emirates, is an executive leadership opportunity within the Internet industry. Amazon Business is hiring a commercially focused leader to own its expansion across the Middle East and North Africa and establish a marketplace serving professionals, small businesses and large institutions. The General Manager will hold full profit and loss responsibility for Amazon Business MENA while leading Marketing, Sales and Product functions. The position will also influence Technology, Category and other partner teams to define customer-focused strategies, build relevant products and deliver sustainable regional growth.

Job Details

Country: United Arab Emirates

City: Dubai

Industry: Internet

Function: Business Unit Management

Salary: AED 65000-100000 per month Estimated salary range based on similar jobs in Dubai; please confirm the final offer with the employer.

Gender: Any

Candidate Nationality: Any

Job Type: Full-time

Company: Amazon Middle East and North Africa FZ-LLC

Job ID: A10448877

Role Context

Amazon Business is preparing to launch in MENA in 2026 with the goal of transforming how organizations discover, purchase and manage business products. Its potential customers span independent professionals, growing companies and major institutions operating across different industries. The General Manager will build the regional organization and operating model required to serve these varied customer groups. The role requires an entrepreneurial leader who can set long-term direction while maintaining close control of daily commercial execution, customer experience and financial results.

Key Responsibilities

• Own the profit and loss performance of Amazon Business across MENA.
• Define the regional business strategy and long-term growth priorities.
• Lead teams responsible for Marketing, Sales and Product.
• Build an organization capable of supporting a fast-growing B2B marketplace.
• Identify the purchasing needs of business customers across regional markets.
• Translate customer insights into relevant products and commercial programs.
• Coordinate execution across multiple functional and country teams.
• Influence Technology and Category teams supporting the business.
• Establish clear priorities, performance expectations and decision mechanisms.
• Evaluate industry developments and competitive marketplace trends.
• Develop products and strategies based on market analysis.
• Drive daily business performance while protecting longer-term objectives.
• Maintain a strong focus on customer experience and service quality.
• Communicate plans and commercial results clearly to senior executives.
• Resolve complex business problems through innovative and practical thinking.
• Lead organizational change across teams outside the direct reporting structure.
• Balance growth investments with profitability and operational discipline.

Ideal Profile

The successful candidate will be an entrepreneurial executive who can build a new regional business while operating effectively within a large global organization. They should be comfortable making decisions with incomplete information, influencing senior leaders and maintaining accountability for commercial outcomes.

• Bachelor's degree or equivalent in a technical or analytical discipline.
• MBA or equivalent postgraduate business qualification is highly desirable.
• Experience engaging with and influencing senior executives.
• Strong understanding of profit and loss management.
• Ability to lead Marketing, Sales and Product organizations.
• Experience defining and implementing long-term business strategies.
• Commercial judgment supported by industry and competitor analysis.
• Capacity to manage both strategic priorities and day-to-day execution.
• Excellent written, verbal and executive-level communication skills.
• Demonstrated ability to drive change across organizational boundaries.
• Strong customer focus and commitment to service quality.
• Confidence leading talented teams in a fast-growing environment.

Skills Set

• Profit and loss management
• B2B marketplace strategy
• Regional business expansion
• Business unit leadership
• Commercial planning
• Product strategy
• Sales leadership
• Marketing leadership
• Executive stakeholder influence
• Competitive analysis
• Customer-needs assessment
• Cross-functional management
• Organizational design
• Change leadership
• Financial decision-making
• MENA market development

Why Join Us

This role offers the opportunity to lead the launch and expansion of a major B2B marketplace across MENA. The General Manager will shape the regional strategy, organizational structure, product direction and customer proposition from an early stage while benefiting from Amazon's technology, brand reach and operational capabilities. The position carries substantial commercial ownership and executive visibility, with the potential to influence how organizations across the region manage purchasing. Amazon maintains an inclusive culture and provides reasonable accommodations for eligible candidates during recruitment, onboarding and employment.

About the Company

Amazon is a global technology and e-commerce company that develops digital marketplaces, devices, cloud services and enterprise solutions. Amazon Business adapts its purchasing experience for professional and organizational customers, providing tools and products designed for business buying. Amazon Middle East and North Africa FZ-LLC is the employing entity listed for this Dubai vacancy.