Digital Marketing Manager (Female)

Elliot Scott Group; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading real estate firm in Dubai is seeking a Digital Marketing Manager to oversee digital acquisition and paid media efforts. The role requires at least 3 years of performance marketing experience, particularly in the UAE real estate market. Responsibilities include managing PPC campaigns, social media buying, and developing a digital strategy focused on lead generation. The position offers competitive salary and the opportunity to work with premium real estate inventory.

Benefits

Competitive fixed salary

Full ownership of digital performance strategy

Opportunity to work with premium real estate inventory

Qualifications

• Minimum 3 years of hands-on experience in performance marketing & media buying.
• Strong preference for experience in UAE real estate or luxury sectors.
• Expert-level knowledge of Google Ads (PPC) and Meta Business Suite.

Responsibilities

• Plan, execute and manage PPC campaigns across multiple platforms.
• Lead paid social media buying on Meta Business Suite and LinkedIn.
• Develop and own the overall digital marketing strategy.

Skills

Performance marketing experience

Media buying

Google Ads expertise

Meta Business Suite knowledge

Analytics reporting skills

Understanding of Dubai real estate market

Job description

We are seeking a highly analytical and performance-driven Digital Marketing Manager to lead all digital acquisition and paid media efforts within the Dubai real estate market. This role is ideal for a hands-on media buyer with strong experience driving qualified investor leads optimising CPA and maximising ROI across paid platforms.

Key Responsibilities

• Plan execute and manage PPC campaigns across Google Search Display YouTube and remarketing channels
  
• Lead paid social media buying on Meta Business Suite (Facebook & Instagram) and LinkedIn
  
• Optimise campaigns to improve lead quality CPA and ROAS
  
• Continuously A/B test creatives audiences funnels and landing pages to maximise conversion rates
  

Digital Strategy & SEO

• Develop and own the overall digital marketing strategy aligned with sales targets and exclusive property inventory
  
• Oversee on-page and off-page SEO to rank for high-intent real estate keywords
  
• Manage and optimise the company website for performance UX and lead conversion
  

Analytics Reporting & Lead Flow

• Track and analyse performance using Google Analytics 4 Meta dashboards and CRM reports
  
• Deliver clear data-led reports with actionable insights for campaign optimisation
  
• Ensure seamless integration between marketing platforms and CRM systems for efficient lead handover to sales
  

Content & Creative Oversight

• Work closely with designers videographers and external vendors to ensure all creatives are performance-optimised
  
• Maintain a luxury premium brand tone across all digital assets
  

Requirements

• Minimum 3 years of hands-on experience in performance marketing & media buying
  
• Strong preference for experience in UAE real estate or luxury sectors
  
• Expert-level knowledge of Google Ads (PPC) and Meta Business Suite
  
• Highly proficient in analytics reporting and performance optimisation
  
• Strong understanding of the Dubai real estate market and international investor targeting
  
• Results-focused data-driven and confident managing performance KPIs
  

Benefits

• Competitive fixed salary
  
• Full ownership of digital performance strategy
  
• Opportunity to work with premium real estate inventory
  
• Fast-paced growth-focused environment