Country Marketing Manager

ASUS; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A technology company is seeking a Country Marketing Manager in Dubai to develop marketing strategies and effectively implement campaigns across various platforms. The ideal candidate should have 3 to 5 years of experience in a similar role and expertise in utilizing analytics tools. This position involves crafting content, measuring campaign performance, and engaging with key industry players. If you are passionate about marketing in the tech sector, this opportunity is for you.

Qualifications

• 3 to 5 years' experience as Marketing manager or similar role.
• Demonstrable experience in marketing and learning potential.
• Proven experience in leading cross-channel marketing campaigns.

Responsibilities

• Develop strategies to promote the company and drive traffic.
• Deploy marketing campaigns from ideation to execution.
• Measure and report on performance against marketing goals.

Skills

Marketing strategy development

Campaign management

Content creation

Consumer behavior analysis

Analytics tools proficiency

Education

BS/master's degree in marketing or related field

Tools

Google Analytics

Net Insight

Omniture

Web Trends

Job description

Job Title: Country Marketing Manager

Job Description:

Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Experiment with a variety of organic and paid acquisition channels like content creation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
• Build strategic relationships and partner with key industry players, agencies and vendors.
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
• Analyze consumer behavior and adjust email and advertising campaigns accordingly.

Qualifications

• 3 to 5 years' experience as Marketing manager or similar role
• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
• A sense of aesthetics and a love for great copy and witty communication
• Up to date with the latest trends and best practices in online marketing and measurement
• BS/master's degree in marketing or related field

Area

PC/Smartphone related forum, print media, social & digital platform, and community management.

Gaming related forum, print media, social & digital platform, and community management.

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