Content Creator

AUE; Dubai; Hybrid; AED 120,000 - 200,000; Part time

Job summary

A private university in Dubai is seeking a part-time Content Creator to produce engaging short-form video content for platforms like Instagram and TikTok. The ideal candidate will have over 12 years of experience and a strong portfolio demonstrating creativity in video production. Responsibilities include shooting and editing content, staying updated with current trends, and collaborating with teams to align content with brand messaging. Proficiency in English and Arabic is essential, with hybrid or remote options available.

Qualifications

• Minimum 12 years of experience creating short-form video content for TikTok and Instagram Reels.
• Strong portfolio showcasing video creativity and performance.
• Ability to produce engaging content that captures trends.

Responsibilities

• Develop, shoot and edit video content for Instagram Reels and TikTok.
• Stay updated on trending sounds and formats for timely content production.
• Collaborate with teams to ensure alignment with brand messaging.

Skills

Video content creation

Video editing

Social media marketing

Trend awareness

Communication in English

Communication in Arabic

Tools

CapCut

InShot

Adobe Premiere Rush

Job description

Overview

We are looking for a creative and trend-savvy Content Creator to join our team on a part-time basis. The ideal candidate will have proven experience in producing engaging short-form video content for Instagram Reels and TikTok that resonates with Gen Z and millennial audiences. This role is perfect for someone who lives and breathes social media, is up-to-date with the latest trends, and can creatively capture moments that align with our brand identity and tone.

Key Responsibilities

• Develop, shoot and edit engaging video content for Instagram Reels and TikTok.
• Stay on top of trending sounds, formats and challenges to produce timely content.
• Plan and execute content ideas that support our marketing goals and build community engagement.
• Collaborate with internal teams to align video content with brand messaging.
• Ensure all videos meet platform-specific requirements and brand guidelines.
• Monitor performance metrics and iterate on content based on engagement and insights.

Qualifications

• Minimum 12 years of experience creating short-form video content, especially for TikTok and Instagram Reels.
• Strong portfolio or social media accounts demonstrating video creativity and performance.
• Proficient in video editing apps (e.g. CapCut, InShot, Adobe Premiere Rush or similar mobile-first tools).
• Passionate about social media content creation and digital storytelling.
• Ability to ideate and execute content independently with minimal supervision.
• Excellent communication skills in both English and Arabic (written and spoken).
• Good communication and time-management skills.

Preferred

• Experience with influencer-style filming (e.g. talking to camera, day-in-the-life vlogs).
• Familiarity with content metrics and social media algorithms.
• Comfort in being on camera is a plus.

To Apply

Please submit your CV along with links to your portfolio or samples of your TikTok or Instagram Reels, or any relevant accounts you manage. Applications without content samples will not be considered.

Location: Dubai (Hybrid/Remote options may be considered)

Salary: AED per month (based on experience and portfolio)

About American University in the Emirates (AUE)

The American University in the Emirates (AUE) invites applications from well-qualified candidates for a range of faculty and administrative positions. AUE is located in Dubai International Academic City.

AUE is a hub of innovation and growth where your expertise and aspirations can find a welcoming environment.