Chief Marketing Officer

CHRONA; Abu Dhabi Emirate; On-site; AED 300,000 - 400,000; Full time

Job summary

An international technology company in the United Arab Emirates is seeking a Chief Marketing Officer (CMO) to lead its global marketing strategy. The role involves developing integrated marketing plans, overseeing brand and performance teams, and driving growth in the fintech and Web3 sectors. The ideal candidate should have proven experience in international marketing and a metrics-driven approach to user acquisition. This position offers an opportunity to shape market presence and drive significant growth within the organization.

Qualifications

• Proven experience in leading marketing teams within international markets.
• Expertise in developing scalable marketing engines.
• Strong analytical skills with metrics-driven approach.

Responsibilities

• Develop and execute a global marketing strategy across all business units.
• Lead brand, performance, creative, content, community, and regional marketing teams.
• Build long-term positioning in fintech, Bitcoin, and Web3 markets.

Skills

Global marketing strategy development

Team leadership

Brand positioning

User acquisition strategies

Performance marketing

Job description

International technology company building infrastructure and products in the blockchain, digital assets, and Bitcoin mining sectors. The products are used by millions of users worldwide, with a distributed, international team.

We are looking for an experienced Chief Marketing Officer (CMO) to lead the global marketing strategy across brand, growth, digital performance, communications, partnerships, regional expansion, and community.

This executive role will shape the company’s market presence, build scalable marketing engines, and drive measurable user and revenue growth across international markets.

Responsibilities

Marketing Strategy & Leadership

• Develop and execute a global marketing strategy across all business units.
• Lead brand, performance, creative, content, community, and regional marketing teams.
• Build long-term positioning in fintech, Bitcoin, and Web3 markets.
• Align marketing with product, business development, and executive leadership.

User Acquisition & Growth

• Oversee paid performance channels across global markets.
• Build predictable, scalable acquisition funnels with clear CAC, ROAS, and LTV metrics.
• Lead growth experiments, funnel optimization, and conversion improvements.
• Manage high-budget marketing investments across multiple regions.

Brand, Communications & Creative