Brand Manager CRM Gulf

Healthcare Businesswomen’s Association; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading healthcare organization is seeking a Brand Manager to join their Marketing Team in Dubai. The ideal candidate will lead product strategy, develop marketing plans, and monitor business performance while ensuring a customer-focused approach. Experience in the cardiovascular sector and knowledge of the Gulf market are preferred. Excellent analytical and communication skills are essential. This position offers an exciting opportunity to influence brand success and work cross-functionally within the organization.

Qualifications

• Cardiovascular experience is preferred.
• Gulf Market experience is preferred.
• Proven successful performance track record.
• Proven exceptional external customer focus.
• Excellent analytical and presentation skills.

Responsibilities

• Lead and define product strategy with local and global teams.
• Develop marketing plans to meet brand objectives.
• Monitor business performance to deliver corrective actions.
• Manage budgets accurately for branding.
• Build a team to achieve goals.

Skills

Agility

Digital Marketing

Customer Orientation

Influencing Skills

Negotiation Skills

Job description

Job Description Summary

An exciting opportunity to join our Marketing Team. As Brand Manager, your roles will be to lead and define product strategy in agreement with local management and global marketing department and implement supporting tactical plans/projects.

Job Description

Major accountabilities

• Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
• Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
• Liaison with external agencies to deliver initiatives for brand
• Accurate management of budgets for brand.
• Creates and delivers operational plans appropriate to life cycle of brand to optimize return for Novartis.
• Understanding and use of marketing principles and C4/MPH process to deliver to customer needs
• Disease and market understanding to develop customer insights through appropriate techniques/tools
• Support and Build team to achieve team goals
• Management of external agencies to meet team goals

Requirements

• Cardiovascular experience is preferred.
• Gulf Market experience is preferred
• Proven successful performance track record.
• Proven exceptional external customer focus and building strong relationship with KOLs
• Excellent analytical, presentation and communication skills.
• Ability to bring strategy to life through execution.
• Proven ability to work cross-functionally
• Problem solver; able to assess and solve complex problems using qualitative and quantitative analysis
• Curious, creative, and up to date with latest trends and marketing best practices

Skills

• Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships.

Skills Desired

• Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Operational Excellence, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Product Strategy, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships