Social Media and E-commerce Specialist

Placements24; Vereeniging; Hybrid; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Hybrid work model

Professional development

Growth opportunities

Job summary

Placements24 in Vereeniging seeks a Social Media and E-commerce Specialist to drive online sales and brand engagement. You will bridge social media and e-commerce to improve customer experience from discovery to purchase.

You will develop integrated strategies across platforms, analyze data for insights, and support the growth of the company’s digital presence with a hands-on, collaborative approach.

Qualifications

• Proven experience in social media management and e-commerce operations.
• Strong understanding of digital marketing principles including SEO, SEM, and content marketing.
• Proficiency with social media management tools and analytics platforms.
• Excellent content creation skills (writing, basic graphic design/video editing).
• Ability to work effectively in a hybrid environment.

Responsibilities

• Manage and optimize all social media channels to increase brand visibility and customer engagement.
• Develop and implement targeted social media advertising campaigns to drive traffic and conversions.
• Analyze data to identify trends, measure campaign success, and provide actionable insights.
• Create compelling content tailored for different social platforms.
• Collaborate with the e-commerce team to optimize product listings for search.
• Monitor online conversations and manage online reputation across channels.

Skills

Social media management

E-commerce operations

SEO/SEM

Content creation

Hybrid work

Tools

Google Analytics

Facebook Insights

Job description

About the Role

Our client seeks a motivated Social Media and E-commerce Specialist to drive online sales and brand engagement from their Vereeniging office. This role is instrumental in bridging the gap between social media presence and e-commerce performance, ensuring a seamless customer experience from discovery to purchase. You will be responsible for developing and executing integrated strategies that leverage social platforms to boost website traffic, convert leads, and build a loyal customer base, playing a key part in the company's digital growth initiatives.

Key Responsibilities

• Manage and optimize all social media channels to increase brand visibility and customer engagement.
• Develop and implement targeted social media advertising campaigns to drive traffic and conversions for the e-commerce store.
• Analyze social media and website data to identify trends, measure campaign success, and provide actionable insights.
• Create compelling content, including posts, stories, and basic video edits, tailored for different social platforms.
• Collaborate with the e-commerce team to ensure product listings are accurate, appealing, and optimized for search.
• Monitor online conversations, respond to customer inquiries, and manage online reputation across social channels.

Requirements

• Proven experience in social media management and e-commerce operations.
• Strong understanding of digital marketing principles, including SEO, SEM, and content marketing.
• Proficiency with social media management tools and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Excellent content creation skills (writing, basic graphic design/video editing).
• Ability to work effectively in a hybrid environment, managing tasks both remotely and in the office.
• Detail-oriented with strong organizational and time-management abilities.

Benefits

• Competitive salary and benefits package.
• Hybrid work model offering flexibility and work-life balance.
• Opportunity to significantly impact the online presence of a growing business in Vereeniging .
• Professional development and training opportunities.
• Collaborative team environment focused on innovation and growth.