E-commerce Marketing Specialist - Social Media Focus

Placements24; Benoni; Ibrido; ZAR 350.000 - 480.000; Tempo pieno

Vantaggi offerti da questo lavoro

Salary + bonuses

Hybrid work model

Health benefits

Career growth

Team culture

Descrizione del lavoro

Placements24 in Benoni is seeking an E-commerce Marketing Specialist focused on social media to drive online sales and brand engagement. You will craft content, manage paid campaigns, and analyze performance to optimize ROI in a dynamic, collaborative team.

The role offers a hybrid work setup, competitive pay with performance bonuses, and opportunities for growth in digital marketing within a growing e-commerce business.

Competenze

• Proven experience as a Social Media Specialist or similar role with an e-commerce focus.
• Track record of managing paid social advertising campaigns.
• Excellent content creation skills (copywriting, graphics, video basics).
• Proficiency with social media management and analytics tools.

Mansioni

• Develop and manage social media marketing strategies to boost brand awareness and ecommerce sales.
• Create engaging content (graphics, videos, copy) across platforms with brand consistency.
• Manage paid social campaigns: budgeting, targeting, A/B testing, optimization.
• Monitor channels, respond to comments, and foster community engagement.
• Analyze metrics and produce reports with insights and recommendations.
• Collaborate with marketing on integrated campaigns and website updates.

Conoscenze

Social media management

Content creation

Paid social advertising

Analytics & reporting

Team collaboration

Strumenti

Hootsuite

Sprout Social

Google Analytics

Descrizione del lavoro

About the Role

Our client is looking for a talented E-commerce Marketing Specialist with a strong emphasis on social media to join their team in Benoni . This role is critical in driving online sales and brand engagement through effective social media strategies and integrated marketing campaigns. You will be responsible for creating compelling content, managing social media advertising, and analyzing campaign performance to optimize ROI. This is a fantastic opportunity for a digital marketing professional to make a significant impact within a growing e-commerce business, working in a dynamic and collaborative environment.

Key Responsibilities

• Develop, implement, and manage social media marketing strategies to increase brand awareness and drive e-commerce sales.
• Create and curate engaging content (graphics, videos, copy) for all social media platforms, ensuring brand consistency.
• Manage paid social media advertising campaigns, including budget allocation, targeting, A/B testing, and performance optimization.
• Monitor social media channels, respond to comments and messages, and foster community engagement.
• Analyze social media and e-commerce performance metrics, generating reports with insights and recommendations.
• Collaborate with the broader marketing team on integrated campaigns, website updates, and promotional activities.

Requirements

• Proven experience as a Social Media Specialist or similar role, with a focus on e-commerce.
• Demonstrated success in managing and optimizing paid social media advertising campaigns.
• Excellent content creation skills (writing, basic graphic design, video editing).
• Proficiency with social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
• Strong understanding of e-commerce platforms and digital marketing best practices.
• Ability to work collaboratively in a team environment and manage multiple projects.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Hybrid work model providing a blend of office and remote flexibility.
• Comprehensive health and wellness benefits package.
• Opportunities for professional growth and skill development in digital marketing.
• A positive and supportive team culture focused on achieving collective success.