E-commerce Social Media Manager

Placements24; Upington; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Hybrid work

Career growth opportunities

Dynamic team

Competitive salary

Job summary

Placements24 is seeking a strategic E-commerce Social Media Manager to lead social channels from Upington, Northern Cape. You will develop and execute innovative social media strategies to align with e-commerce goals, boost brand visibility, and drive online sales.

This hybrid role requires managing content, ads, and performance analytics to deliver measurable results. You will collaborate with marketing, sales and product teams to craft cohesive messaging and integrated campaigns, shaping a

Qualifications

• Proven experience as a Social Media Manager in e-commerce.
• Strong knowledge of social platforms, trends and best practices for driving online sales.
• Demonstrated success in planning, executing and analyzing paid social campaigns.

Responsibilities

• Develop and implement a comprehensive social media strategy focused on e-commerce sales and brand awareness.
• Manage all social media platforms, including content creation, scheduling, engagement, and community management.
• Plan, execute, and optimize paid social advertising campaigns to reach target audiences and achieve conversion goals.
• Analyze social media performance metrics and generate regular reports with actionable insights for continuous improvement.
• Collaborate with marketing, sales and product teams to ensure cohesive brand messaging and integrated campaigns.

Skills

Social media strategy

Paid advertising

Content creation

Analytics

Project management

Job description

About the Role

Our client is seeking a strategic and experienced E-commerce Social Media Manager to lead their social media presence and drive online sales from their hub in Upington, Northern Cape. This role involves developing and executing innovative social media strategies that align with e-commerce goals, enhance brand visibility, and foster customer engagement. You will be responsible for managing all social media channels, creating compelling content, running targeted advertising campaigns, and analyzing performance to achieve measurable results. This is a key position for someone passionate about the intersection of social media and e-commerce, looking to make a significant impact in a dynamic market, utilizing a hybrid work model.

Key Responsibilities

• Develop and implement a comprehensive social media strategy focused on driving e-commerce sales and brand awareness.
• Manage all social media platforms, including content creation, scheduling, community engagement, and response management.
• Plan, execute, and optimize paid social media advertising campaigns to reach target audiences and achieve conversion goals.
• Analyze social media performance metrics, generating regular reports with actionable insights for continuous improvement.
• Collaborate with marketing, sales, and product teams to ensure cohesive brand messaging and integrated campaign efforts.

Requirements

• Proven experience as a Social Media Manager, particularly within the e-commerce sector.
• Strong understanding of social media platforms, trends, and best practices for driving online sales.
• Demonstrated success in managing paid social advertising campaigns and analyzing their performance.
• Excellent content creation, copywriting, and visual communication skills.
• Strategic thinker with strong analytical abilities and project management capabilities, ready to contribute in Upington.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Hybrid work arrangement providing flexibility and work-life balance.
• Opportunities for professional growth and skill development in digital marketing.
• Engage with a dynamic team and contribute to exciting e-commerce initiatives.
• Be part of a growing company making a mark in the online retail space.