About the Role
Our client is searching for a highly experienced and creative Senior Social Media & Community Manager to join their innovative team in **Stellenbosch, Western Cape**. This role is critical for building and nurturing our client's online community, driving brand engagement, and executing impactful social media strategies that align with e-commerce objectives. The ideal candidate will have a deep understanding of social media platforms, content creation, community management, and digital marketing trends. You will be responsible for developing content strategies, managing social media channels, engaging with our audience, and fostering a positive brand image. This is an excellent opportunity for a passionate social media expert to make a significant contribution within the vibrant and picturesque setting of **Stellenbosch, Western Cape**.
Key Responsibilities
- Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and drive traffic to e-commerce platforms.
- Create, curate, and manage high-quality, engaging content (text, image, video) across all relevant social media channels.
- Actively monitor social media channels, respond to comments and messages promptly, and foster positive community interactions.
- Develop and manage social media advertising campaigns, optimizing for reach, engagement, and conversions.
- Analyze social media performance metrics, track KPIs, and provide regular reports with insights and recommendations.
- Stay up‑to‑date with the latest social media trends, platform updates, and emerging technologies.
- Collaborate with marketing, sales, and product teams to ensure brand consistency and integrated campaign execution.
- Identify and engage with influencers and brand advocates to expand reach and credibility.
- Manage the social media content calendar and posting schedule.
- Handle online reputation management and crisis communication as needed.
Requirements
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in social media management and community building, preferably with a focus on e-commerce.
- Proven track record of developing and executing successful social media strategies and campaigns.
- Expertise in using social media management tools (e.g., Sprout Social, Hootsuite) and analytics platforms.
- Strong content creation skills, including copywriting and basic graphic design/video editing abilities.
- Excellent understanding of digital marketing principles, SEO, and content marketing.
- Exceptional written and verbal communication skills, with strong interpersonal abilities.
- Ability to manage multiple projects simultaneously in a fast‑paced environment.
- Experience in the **Stellenbosch, Western Cape** region is advantageous.
- Demonstrated ability to engage and grow online communities.
Benefits
- Competitive salary based on experience and qualifications.
- Hybrid work model, offering flexibility and work‑life balance in **Stellenbosch, Western Cape**.
- Opportunity to work for a recognized brand with significant growth potential.
- Professional development and training opportunities.
- Retirement fund and medical aid benefits.
- Generous leave policy.
- A creative and collaborative work environment.